Sportson
Sportson Technographics
Sportson Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sportson and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 74 Sportson employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sportson has purchased the following applications: Teamtailor ATS for Recruiting, Applicant Tracking System in 2019, Zendesk Chat for Chatbots and Conversational AI in 2018, Microsoft 365 for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sportson is running and its propensity to invest more and deepen its relationship with Teamtailor , Zendesk , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sportson revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sportson intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sportson Tech Stack and Enterprise Applications
Sportson HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Teamtailor | Legacy | Teamtailor ATS | Recruiting, Applicant Tracking System | HCM | n/a | 2019 | 2019 |
In 2019, Sportson implemented Teamtailor ATS on its public careers site to centralize recruiting workflows. Teamtailor ATS meets Sportson's Recruiting,Applicant Tracking System requirements and is embedded on the company careers page at jobb.sportson.se, enabling direct job advertising and web-based candidate capture. The deployment reflects a small retail organization profile of about 74 employees and is focused on hiring for store-level and corporate retail functions.
Configuration centers on core ATS capabilities including job posting management, candidate pipeline stages, interview scheduling, communication templates, and employer branding surfaced on the career site. Operational ownership resides with HR and hiring managers who use Teamtailor ATS to coordinate screening, track applicant status, and manage interview workflows across hiring teams. No external system integrations were specified in the source information.
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Sportson AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Sportson implemented Zendesk Chat on its public website, adopting a Chatbots and Conversational AI solution to manage live web inquiries and shopper engagement. The deployment is centered on the Zendesk Chat web widget embedded in Sportson.se, scoped to online customer interactions and aligned to the retailer's e commerce support workflows. Sportson used Zendesk Chat to instrument real time messaging between website visitors and the support organization, making the application the primary conversational channel for web customer service.
Architecturally the implementation follows a cloud hosted SaaS model with the Zendesk Chat widget loaded through client side script, enabling session initiation, agent routing, and canned response capabilities common to chat platforms. Functional modules in use include live chat routing to customer service agents, presence indicators, templated responses and basic visitor context for first contact triage. Operational ownership is concentrated in customer service and online sales teams for the Sweden site, with rollout limited to the website channel and staff workflows adapted to handle chat based support interactions.
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Sportson Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Sportson implemented Microsoft 365. The Microsoft 365 deployment is identified as the company's Collaboration platform and is referenced on Sportson's public website, supporting a 74-employee retail organization headquartered in Sweden.
The implementation leverages cloud-hosted Microsoft 365 services consistent with Collaboration workloads, including Exchange Online for email, SharePoint Online for document management, OneDrive for personal file storage, and Microsoft Teams for synchronous collaboration. The architecture aligns with a tenant-based Microsoft 365 model with centralized identity and user provisioning via Azure Active Directory, enabling organization-wide access controls. Governance emphasis is on centralized tenant administration, user provisioning workflows, and content access policies to manage collaboration across store operations, customer service, and corporate administration.
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Sportson Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application, Web and Enterprise Search | Content Management |
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2018 | 2018 |
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Sportson eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2018 | 2018 |
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Product Review Management | eCommerce |
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2021 | 2021 |
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Sportson CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2021 | 2021 |
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Customer Loyalty | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sportson PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Sportson IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Sportson
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Sportson Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Sportson IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Sportson digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Sportson Technographics
Sportson is a Retail organization based in Sweden,
with around 74 employees and annual revenues of $15.0 million.
Sportson operates a diverse technology stack with applications such as
Teamtailor ATS, Zendesk Chat and Microsoft 365,
covering areas like Recruiting, Applicant Tracking System, Chatbots and Conversational AI and Collaboration.
Sportson has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Teamtailor, Zendesk and Microsoft.
Sportson recently adopted applications including
Voyado in 2022, Microsoft Clarity in 2022 and Amazon CloudFront in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Sportson’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Sportson’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Sportson technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.