Sporttema Denmark Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Sporttema Denmark and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Sporttema Denmark employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sporttema Denmark has purchased the following applications: Klarna Payments for Payment Processing in 2023, Userlink AI ChatBot for Chatbots and Conversational AI in 2025, SiteDirect eCommerce Platform for eCommerce in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sporttema Denmark is running and its propensity to invest more and deepen its relationship with Klarna , Userlink AI , SiteDirect Professional Web Solutions or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sporttema Denmark revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sporttema Denmark intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP Financial Management | n/a | 2023 | 2023 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Userlink AI | Legacy | Userlink AI ChatBot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2025 | 2025 |
In 2025, Sporttema Denmark deployed Userlink AI ChatBot on their website. The implementation uses Userlink AI ChatBot as a customer facing conversational layer, and it is categorized in Chatbots and Conversational AI.
The configuration focuses on an embedded web conversational UI with cloud hosted processing, implementing common modules such as intent classification, natural language understanding, contextual session management and knowledge retrieval. Dialogue flows were configured to support ecommerce product discovery, FAQ resolution and contact escalation to human channels, aligning the Userlink AI ChatBot with customer service and online sales functions.
Operational scope is the public site www.sporttema.dk serving Danish customers, with governance managed by the retailer's ecommerce owner and small operations team. Governance and operational practices include scripted conversation versioning, periodic tuning driven by conversational logs, and a phased rollout that prioritized primary entry points before extending conversational coverage across the site.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SiteDirect Professional Web Solutions | Legacy | SiteDirect eCommerce Platform | eCommerce | eCommerce | n/a | 2012 | 2012 |
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eCommerce | eCommerce |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2013 | 2013 |
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Customer Support | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Partner Relationship Management | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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