Austin, 78737, TX,
United States
Spredfast Technographics
Spredfast Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Spredfast and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 Spredfast employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Spredfast has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, Cisco Webex Meetings for Audio Video and Web Conferencing in 2017, Hotjar for Customer Experience in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Spredfast is running and its propensity to invest more and deepen its relationship with Oracle , Cisco Systems , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Spredfast revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Spredfast intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Spredfast Tech Stack and Enterprise Applications
Spredfast ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Spredfast implemented Oracle NetSuite ERP as its core ERP Financial system to centralize accounting and financial management. The Oracle NetSuite ERP deployment served to consolidate general ledger, accounts payable, accounts receivable, billing, and financial reporting functions for the media company.
Configuration focused on standard ERP Financial capabilities including chart of accounts design, automated financial close workflows, revenue recognition configurations, fixed asset tracking, and period reporting. The implementation used the cloud hosted Oracle NetSuite ERP model, aligning finance and accounting processes and establishing formal controls and month end close procedures to support centralized financial governance. Business functions impacted included finance, accounting, billing, and revenue operations.
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Spredfast Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017 Spredfast deployed Cisco Webex Meetings as its primary Audio Video and Web Conferencing application for web-based meeting capabilities. Cisco Webex Meetings is embedded on Spredfast's public website to support live customer interactions and web meeting access directly from digital property.
The implementation leverages standard Audio Video and Web Conferencing functional elements, including multi-party video conferencing, screen sharing, meeting scheduling and browser based join flows, and session recording. Cisco Webex Meetings is presented as an embedded meeting endpoint on the website, enabling external participants to join without requiring separate client installation for common browser configurations.
Operationally the deployment focuses on customer facing engagement and remote collaboration workflows tied to marketing driven events and product demonstrations, with web application controls governing meeting access and entry points. Site level embedding and configuration suggests centralized web governance for meeting provisioning and access policies, while the Cisco Webex Meetings application provides the conferencing, scheduling and recording capability set used in those workflows.
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Collaboration | Collaboration |
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2011 | 2011 |
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Spredfast CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Spredfast implemented Hotjar on its public website to support Customer Experience initiatives. The Hotjar deployment focuses on behavioral analytics capabilities common to the Customer Experience category, including session recordings, heatmaps, conversion funnel analysis and on-page feedback, instrumenting qualitative user signals used for product and UX research.
The implementation is client-side, delivered via site tagging to capture user interactions across digital touchpoints and to feed qualitative insights into internal analytics and design workflows. Operational ownership sits with marketing, product and UX functions, with governance centered on centralized tagging conventions and consent-aware data capture to standardize Hotjar telemetry across the site.
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Customer Support | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Spredfast ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Spredfast TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Spredfast PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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Spredfast IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Spredfast CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Spredfast
| First Name | Last Name | Title | Function | Department | Phone | |
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| President and CEO | CXO | Finance | ||||
| Chief Marketing Officer | CXO | Marketing | ||||
| Chief Financial Officer | CXO | Finance |
Apps Being Evaluated by Spredfast Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||