Draper, 84070, UT,
United States
Studio McGee Technographics
Studio McGee Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Studio McGee and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 140 Studio McGee employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Studio McGee has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2014, Shopify Plus for eCommerce in 2018, Klaviyo for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Studio McGee is running and its propensity to invest more and deepen its relationship with Google , Microsoft , Shopify or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Studio McGee revenues, which have grown to $53.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Studio McGee intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Studio McGee Tech Stack and Enterprise Applications
Studio McGee Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014, Studio McGee implemented Google Workspace (Formerly Google G-Suite) to provision Collaboration capabilities across the organization. Studio McGee is a United States retail company with approximately 140 employees and the presence of Google Workspace is observable on the company website.
The deployment leverages core Google Workspace modules, including Gmail for corporate email, Google Calendar for scheduling, Google Drive for centralized content storage, Google Docs and Google Sheets for collaborative authoring, and Google Meet for video conferencing. Administration is managed through the Google Workspace Admin console for account and group management, domain settings, and shared drive configuration. These components align with standard Collaboration category workflows for synchronous meetings, document co-editing, and controlled content sharing.
Operational coverage includes design, marketing, merchandising, and operations teams that depend on consolidated communication and content workflows. Governance is applied via centralized user provisioning, group-based access controls, and admin-managed sharing policies within Google Workspace. The Studio McGee Google Workspace Collaboration implementation therefore supports core business functions in internal communication, content creation, and cross-functional scheduling.
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Collaboration | Collaboration |
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2021 | 2021 |
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Studio McGee eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify Plus | eCommerce | eCommerce | n/a | 2018 | 2018 |
In 2018 Studio McGee implemented Shopify Plus as its core eCommerce platform to power the company online storefront and commerce operations. The deployment positioned Shopify Plus as the primary application for product catalog management, checkout and cart processing, and hosted storefront delivery within the company eCommerce landscape.
The implementation leveraged Shopify Plus as a SaaS hosted architecture with storefront theme management, catalog and SKU controls, order management workflows, and checkout customization capabilities. Implementation included use of platform APIs and event webhooks to enable automation and to support scripted promotions, inventory synchronization, and order routing typical of high‑growth retail commerce operations.
Operational scope covered Studio McGee retail and direct to consumer eCommerce teams including merchandising, marketing, operations, and customer service. Governance shifted to centralized catalog governance and role based admin controls inside Shopify Plus, with integrations planned or implemented for payment gateways, third party fulfillment, and downstream commerce back office systems to support order to fulfillment workflows.
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eCommerce | eCommerce |
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2020 | 2020 |
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Studio McGee CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klaviyo | Legacy | Klaviyo | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Studio McGee implemented Klaviyo. The implementation deployed Klaviyo on their website to provide Marketing Automation capabilities for the retail ecommerce business, with Klaviyo instrumenting on-site tracking and email capture to drive customer acquisition and retention workflows. Klaviyo was configured to capture behavioral signals from the website and surface them for segmented communications and personalization.
Configuration emphasized standard Klaviyo modules including email campaign management, automated flows for welcome and post purchase sequences, customer segmentation, and onsite signup forms and popups. Operational ownership centered on the marketing and e-commerce teams, which centralized template libraries, campaign calendars, and data hygiene rules to govern customer lists and segmentation logic. The deployment positioned Klaviyo as the Marketing Automation system of record for web to email orchestration and lifecycle messaging across Studio McGee’s retail marketing function.
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Studio McGee PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Studio McGee IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Studio McGee
Apps Being Evaluated by Studio McGee Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||