Raleigh, 27612, NC,
United States
Summit Hospitality Group Technographics
Summit Hospitality Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Summit Hospitality Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Summit Hospitality Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Summit Hospitality Group has purchased the following applications: M3 Accounting Core for ERP Financial in 2017, Wix.com for Web Content Management in 2018, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Summit Hospitality Group is running and its propensity to invest more and deepen its relationship with M3 , Wix.com , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Summit Hospitality Group revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Summit Hospitality Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Summit Hospitality Group Tech Stack and Enterprise Applications
Summit Hospitality Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| M3 | Legacy | M3 Accounting Core | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, Summit Hospitality Group implemented M3 Accounting Core as its property-level financial system, adopting the application to support accounting at the 96 room TownePlace Suites by Marriott in Charlotte, NC and to centralize daily revenue and cost reporting. The deployment targeted core finance and operational reporting workflows, aligning property revenue capture with corporate accounting processes and supporting business functions including accounting, front desk operations, sales, and revenue management within the hotel property.
M3 Accounting Core was configured to provide standard ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, nightly revenue posting, and group billing workflows for SMERF and long stay business. The implementation emphasized nightly and daily posting processes to ensure operational cost and daily revenue reporting into the accounting department, and supported reconciliation workflows for OTA and direct reservation activity.
Operationally the application was used alongside property systems that staff were proficient in, including FOSSE and Broadvine Portfolio One, with data and reporting flows established between front desk, sales and accounting teams to align reservation, OTA and group revenue with the M3 Accounting Core ledgers. The system served as the financial hub for the property, consolidating inputs from front desk operations, sales blitz activity, and email-driven direct reservation channels into standardized accounting entries.
Governance for the implementation focused on property-level workflow changes, where front desk managers and the operational sales leader produced daily revenue and cost reports for submission to the accounting department using M3 Accounting Core. Role-based operational processes covered scheduling and transaction capture by 20 to 25 staff at the property, group billing for SMERF business, and routine reconciliation of OTA and direct booking revenue streams into the ERP Financial system.
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Summit Hospitality Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wix.com | Legacy | Wix.com | Web Content Management | Content Management | n/a | 2018 | 2018 |
In 2018, Summit Hospitality Group implemented Wix.com as its Web Content Management platform for its public website. The deployment centers on a cloud-hosted Wix.com site architecture that consolidates hosting, SSL and template-driven page delivery, with the Wix.com content editor used to manage property and corporate pages for the company website.
Implementation focuses on core Web Content Management capabilities including a visual page builder, template management, media library, content publishing workflows and built-in SEO configuration. Operational ownership sits with marketing and site administrators who use role-based access controls, editorial approval steps and scheduled publishing to manage updates across the site, while the platform’s integrated hosting and site administration consoles provide the operational infrastructure for ongoing content operations.
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Summit Hospitality Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Summit Hospitality Group deployed Google Cloud Platform to host its public website, leveraging cloud infrastructure under the Application Hosting and Computing Services category. The implementation uses Google Cloud Platform as the primary hosting layer for website content and application runtime, providing scalable compute and object storage for static assets and dynamic pages, and supporting secure transport and DNS resolution for customer traffic.
The deployment emphasizes web-facing hosting and application runtime capabilities typical of Application Hosting and Computing Services, configured to support booking and customer engagement workflows as part of the site experience. Operational controls are oriented around centralized cloud account management and role based access control, with environment separation between production and non production tiers to enable staged updates and governance of website deployment pipelines.
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Summit Hospitality Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Summit Hospitality Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Controller | Director | Finance | ||||
| Finance & Development Manager | Manager | Finance | ||||
| Area Revenue Manager | Manager | Sales |
Apps Being Evaluated by Summit Hospitality Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-04-16 | Summit Hospitality Group | Evaluated | Salesforce | Salesforce Consumer Goods Cloud | CRM | CRM |