Team Cheer (formerly Athletica)
133 Main Street Suite 1,
Geneseo, 14454, NY,
United States
Geneseo, 14454, NY,
United States
1 800-350-1562
Consumer Packaged Goods
Team Cheer (formerly Athletica) Technographics
Team Cheer (formerly Athletica) Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Team Cheer (formerly Athletica) and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Team Cheer (formerly Athletica) employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Team Cheer (formerly Athletica) has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2011, GoDaddy Webmail for Collaboration in 2016, GoDaddy for Application Hosting and Computing Services in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Team Cheer (formerly Athletica) is running and its propensity to invest more and deepen its relationship with Oracle , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Team Cheer (formerly Athletica) revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Team Cheer (formerly Athletica) intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Team Cheer (formerly Athletica) Tech Stack and Enterprise Applications
Team Cheer (formerly Athletica) ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2011 | 2011 |
In 2011, Team Cheer (formerly Athletica) implemented Oracle NetSuite ERP as its central financial system, choosing an ERP Financial deployment to consolidate accounting and order processing for a 50 person CPG business. The Oracle NetSuite ERP rollout focused on establishing a single financial ledger and standardized chart of accounts to support statutory and management reporting for a small to mid-market consumer packaged goods company.
The implementation configured core ERP Financial modules, including general ledger, accounts payable, accounts receivable, order-to-cash workflows, procurement controls, and inventory costing features aligned with CPG operational flows. Oracle NetSuite ERP was used to instrument financial reporting, automated transaction posting, and basic revenue and cash receipt processing, with configuration scaled to the company size and operational complexity.
Operational coverage centered on finance, procurement, and sales operations, with the system handling invoice processing, billing and collections coordination, purchase order management, and inventory valuation processes. Role based access and segregation of duties controls were established to align operational teams with accounting responsibilities, and transaction workflows were tuned to support periodic reconciliation and month end close activities.
Governance changes emphasized centralized financial process ownership, a standardized month end close checklist, and documented accounting policies within the Oracle NetSuite ERP environment. Training and process documentation accompanied the rollout to embed new workflows across finance and commercial teams, formalizing processes for bookkeeping, supplier payments, and order fulfillment accounting.
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Team Cheer (formerly Athletica) Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Team Cheer, formerly Athletica, implemented GoDaddy Webmail to provide hosted email for its corporate domain and to route site-based inquiries through a web-accessible mailbox, reflecting a Collaboration deployment for a 50-employee consumer packaged goods company. The implementation of GoDaddy Webmail is provisioned directly through the companys GoDaddy account and is used as the primary email channel linked to the company website.
GoDaddy Webmail was configured to support standard collaboration capabilities including user mailbox provisioning, webmail access, SMTP and IMAP connectivity, administrative account management, and basic spam and message filtering. Administrative controls are managed via the GoDaddy console, enabling creation of user accounts, aliases, and password resets consistent with small organization email governance.
Operationally the deployment covers company-wide communications and website contact routing for Team Cheer, with DNS and MX configuration aligned to the corporate domain to ensure inbound delivery to GoDaddy-hosted mailboxes. Governance is centered on centralized account administration within GoDaddy, with mailbox workflows used by marketing, sales, and operations teams for customer and partner correspondence, reflecting a Collaboration application footprint tied to the company website.
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Team Cheer (formerly Athletica) IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
In 2016, Team Cheer (formerly Athletica) provisioned GoDaddy for Application Hosting and Computing Services to host its public website and manage the www.teamcheer.com domain. GoDaddy serves as the primary web host and domain registrar for Team Cheer, providing the infrastructure layer that supports the company website and content delivery for marketing and direct customer engagement. The implementation is focused on externally hosted web content and DNS management using GoDaddy on their website.
Operational configuration follows common Application Hosting and Computing Services workflows, including domain registration, DNS record management, web hosting account provisioning, and SSL certificate lifecycle management within the GoDaddy management console. For a 50-employee consumer packaged goods company, the deployment concentrates hosting and site administration responsibilities within marketing and e-commerce functions, and it supports content publication and site update processes through GoDaddy’s hosting controls. Team Cheer uses GoDaddy as the platform for hosting, domain services, and certificate management for its public-facing site.
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IT Decision Makers and Key Stakeholders at Team Cheer (formerly Athletica)
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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President | CXO | Finance | |
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Territory Manager | Manager | Operations | |
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Territory Manager | Manager | Operations | |
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Apps Being Evaluated by Team Cheer (formerly Athletica) Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Team Cheer (formerly Athletica) IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Team Cheer (formerly Athletica) digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Team Cheer (formerly Athletica) Technographics
Team Cheer (formerly Athletica) is a Consumer Packaged Goods organization based in United States,
with around 50 employees and annual revenues of $5.0 million.
Team Cheer (formerly Athletica) operates a diverse technology stack with applications such as
Oracle NetSuite ERP, GoDaddy Webmail and GoDaddy,
covering areas like ERP Financial, Collaboration and Application Hosting and Computing Services.
Team Cheer (formerly Athletica) has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and GoDaddy.
Team Cheer (formerly Athletica) recently adopted applications including
GoDaddy Webmail in 2016, GoDaddy in 2016 and Oracle NetSuite ERP in 2011,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Team Cheer (formerly Athletica)’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Team Cheer (formerly Athletica)’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Team Cheer (formerly Athletica) technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.