Terreal Technographics
Terreal Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Terreal and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1800 Terreal employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Terreal has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Hotjar for Customer Experience in 2020, OneStream XF for EPM in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Terreal is running and its propensity to invest more and deepen its relationship with Cisco Systems , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Terreal revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Terreal intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Terreal Tech Stack and Enterprise Applications
Terreal Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Terreal implemented Cisco Webex Meetings. Cisco Webex Meetings is deployed as an Audio Video and Web Conferencing solution and is surfaced on Terreal's public website to provide meeting access and external conferencing entry points.
The deployment leverages core conferencing modules common to Audio Video and Web Conferencing platforms, including multiparty video, screen sharing, meeting recording, host controls and participant management. Configuration work focused on provisioning user accounts, enabling web-embedded join flows and applying administrative policies through the Cisco Webex Meetings control plane.
Operational coverage spans external customer engagement via the website and internal collaboration across corporate teams, with centralized administration used to manage user lifecycles and access. Integrations were implemented at the web layer to surface meeting join links and invitation flows from Terreal's site, and governance emphasized administrative policy settings, meeting access controls and consistent web embedding practices.
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Collaboration | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Terreal CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Terreal implemented Hotjar on its public website to capture user behavior and on page feedback. Hotjar supports Customer Experience by providing session recordings, heatmaps, conversion funnels, on page surveys and feedback widgets that underpin web analytics and UX research workflows. The deployment focuses on client side instrumentation to collect interaction data directly from site visitors.
Implementation used a client side JavaScript snippet embedded in site templates to enable session replay and heatmap capture across marketing and product pages. Operational ownership is concentrated in digital, marketing and product functions who consume Hotjar recordings and survey responses for content and UX decisions. Integrations with other systems are not specified in the available source information.
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Terreal EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OneStream Software LLC | Legacy | OneStream XF | EPM | EPM | n/a | 2019 | 2019 |
In 2019, Terreal implemented OneStream XF as its EPM platform to unify consolidation, reporting and planning across the group. The decision followed a period of acquisitions and a reshuffle of the finance leadership, and Terreal selected a phased rollout with implementation support from Nell'Armonia, launching selection in May 2019 and kicking off deployment in July 2019 with a target to be operational for January 2020.
The implementation scope centered on financial consolidation and statutory style reporting, with OneStream XF configured to produce income statement, balance sheet and cashflow reporting as the core financial modules. The platform was also configured for budget collection, operational reporting and planning, encompassing sales reporting and production planning workflows, and was extended to translate forecasts into production budgets for a product catalogue of more than 50,000 items.
OneStream XF was integrated with the ERPs of Terreal entities, enabling the group to consolidate data efficiently while allowing each legal entity to retain its own ERP systems without slowing information transmission. Operational coverage includes three departments worldwide, Finance, Sales and Scheduling, with Human Resources and Planning expressing interest in adopting the platform for non financial reporting needs. The rollout converted monthly management reporting to OneStream for January 2020, establishing a single source of consolidated group data.
Governance and process changes included standardizing reporting formats across entities, automating data collection and mapping steps, and centralizing consolidation workflows to improve autonomy of entity reporting. Outcomes recorded by Terreal include unified reporting and consolidation, accelerated data collection, strengthened data integrity and security, reduced maintenance costs through tool rationalization and reduced personnel costs by not replacing staff who left. Planned next steps explicitly include strengthening rolling forecasting capabilities and facilitating conversion from French reporting standards to IFRS within the OneStream XF environment.
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Terreal SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Configure Price Quote (CPQ) | SPM |
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2021 | 2021 |
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Terreal PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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Terreal IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Terreal CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Terreal
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Terreal Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Terreal IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Terreal digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Terreal Technographics
Terreal is a Manufacturing organization based in France,
with around 1800 employees and annual revenues of $500.0 million.
Terreal operates a diverse technology stack with applications such as
Cisco Webex Meetings, Hotjar and OneStream XF,
covering areas like Audio Video and Web Conferencing, Customer Experience and EPM.
Terreal has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Cisco Systems, Contentsquare and OneStream Software LLC.
Terreal recently adopted applications including
Slack Connect in 2022, Microsoft 365 in 2021 and Quantcast Measure in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Terreal’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Terreal’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Terreal technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.