The Betsy Hotel
1440 Ocean Drive,
Miami Beach, 33139, FL,
United States
Miami Beach, 33139, FL,
United States
1 844-539-2840
Leisure and Hospitality
The Betsy Hotel Technographics
The Betsy Hotel Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Betsy Hotel and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 The Betsy Hotel employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Betsy Hotel has purchased the following applications: M3 Accounting Core for ERP Financial in 2018, ADP Workforce Now for Core HR in 2018, Sojern for Guest Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Betsy Hotel is running and its propensity to invest more and deepen its relationship with M3 , ADP , Sojern or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Betsy Hotel revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Betsy Hotel intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Betsy Hotel Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| M3 | Legacy | M3 Accounting Core | ERP Financial | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, The Betsy Hotel implemented M3 Accounting Core as its ERP Financial system to centralize accounting, budgeting, and financial reporting for the South Beach property. The deployment established M3 Accounting Core as the primary financial ledger for hotel accounting activities, aligning with the hotel’s finance function and supporting departmental reporting for rooms, food and beverage, and corporate overhead.
M3 Accounting Core was configured with core modules for general ledger, accounts payable, accounts receivable, budgeting and forecasting, cash management, and statutory financial reporting. Configuration emphasized hotel-specific workflows for revenue posting, department-level cost allocation, procurement coding, and payroll interfacing consistent with hospitality accounting practices.
The implementation was integrated into the hotel technology landscape by interfacing finance workflows with the property management system Opera Cloud, the Micros point-of-sale environment, ADP Workforce Now for payroll feeds, and supply chain platforms iBuyEfficient and Craftable for procurement transactions, with Avero referenced for operational reporting. Governance work included formalizing approval and disbursement controls, audit trail configuration, and staff training led by the finance leadership to embed budgeting and internal control procedures across finance, procurement, and operations teams.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ADP | Legacy | ADP Workforce Now | Core HR | HCM | n/a | 2018 | 2018 |
In 2018 The Betsy Hotel implemented ADP Workforce Now to centralize Core HR functions across its 100-employee boutique hospitality operation. The deployment positioned ADP Workforce Now as the primary application for payroll administration, employee records, benefits administration, and HR compliance within the hotel group.
The implementation focused on standard Core HR modules, including payroll processing and tax withholding configuration, benefits and insurance administration, employee master data and job records, and workflow-driven approvals for hires and terminations. Configuration work emphasized payroll deduction rules and benefits budgeting that align with hotel financial processes, and the system supported HR workflows for onboarding and ongoing personnel record maintenance.
ADP Workforce Now operates alongside a broader hospitality technology stack at The Betsy, with Opera Cloud used for property management, M3 for accounting, Micros for point-of-sale, Avero for reporting, iBuyEfficient and Craftable for procurement, MakeShift for scheduling, and Gmail for communications. Operational coverage for ADP Workforce Now extended across Finance, Human Resources, and Payroll functions, interfacing conceptually with front office and food and beverage operations through shared data flows and reporting needs.
Governance for the ADP Workforce Now implementation was structured under hotel finance leadership, with the Director of Finance overseeing payroll and benefits controls, authorization workflows for disbursements, and staff training programs in budgeting and financial management. Operational policies were updated to reflect system-driven approval routing for payroll and benefits, and the application was used to compute payroll deductions and support regulatory compliance activities.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sojern | Legacy | Sojern | Guest Management | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, The Betsy Hotel implemented Sojern on its website as a Guest Management application. The deployment embedded Sojern on booking and guest touchpoint pages to capture onsite guest interactions and support marketing and direct booking workflows. Implementation included client-side tagging and session-level data capture using Sojern to enable audience segmentation and behavioral profiling consistent with Guest Management capabilities.
Functional modules configured included guest profiling, session tracking, and audience segmentation to feed targeted marketing and onsite personalization workflows. Operational scope centered on the hotel marketing and reservations functions, with marketing owning tag governance and campaign configuration. Governance activities focused on managing site tagging, data collection policies, and alignment of captured guest signals with reservation workflows.
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Hotel Property Management | ERP Services and Operations |
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2021 | 2021 |
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Hotel Property Management | ERP Services and Operations |
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2021 | 2021 |
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Point Of Sale | ERP Services and Operations |
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2021 | 2021 |
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Reservation and Booking Management | ERP Services and Operations |
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2019 | 2019 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2019 | 2019 |
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Event Management | Collaboration |
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2017 | 2018 |
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Event Management | Collaboration |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Listing Management | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2008 | 2008 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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PEO (Professional Employer Organization) | Professional Services |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at The Betsy Hotel
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by The Betsy Hotel Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Betsy Hotel IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Betsy Hotel digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD The Betsy Hotel Technographics
The Betsy Hotel is a Leisure and Hospitality organization based in United States,
with around 100 employees and annual revenues of $15.0 million.
The Betsy Hotel operates a diverse technology stack with applications such as
M3 Accounting Core, ADP Workforce Now and Sojern,
covering areas like ERP Financial, Core HR and Guest Management.
The Betsy Hotel has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as M3, ADP and Sojern.
The Betsy Hotel recently adopted applications including
SMTP Transactional Emails in 2023, Microsoft Clarity in 2022 and Oracle OPERA Cloud PMS in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Betsy Hotel’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Betsy Hotel’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Betsy Hotel technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.