London, EC1R 0NE,
United Kingdom
The Cogworks Technographics
The Cogworks Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Cogworks and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 The Cogworks employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Cogworks has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Hotjar for Customer Experience in 2020, elmah.io for Remote Monitoring and Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Cogworks is running and its propensity to invest more and deepen its relationship with Google , Salesforce , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Cogworks revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Cogworks intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Cogworks Tech Stack and Enterprise Applications
The Cogworks Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, The Cogworks implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The Cogworks Google Workspace (Formerly Google G-Suite) deployment supports corporate email and document collaboration for the 30 person UK professional services firm, and the Google Workspace presence is surfaced on the company website for corporate contact and domain email routing. The implementation centralized communication and file collaboration across client engagement workflows.
The deployment uses core Google Workspace capabilities including Gmail for corporate mail, Google Drive with Shared Drives for client deliverables, Google Docs and Sheets for real time coauthoring, Google Meet for remote meetings, and Calendar for scheduling. Administration is handled through the Google Workspace Admin console with configured user accounts, group membership, and shared drive permissions aligned to project teams. These modules enable collaborative authoring, version control and centralized document storage consistent with the Collaboration category.
Operational coverage spans the full organization, supporting delivery, consulting, sales and operations teams across the United Kingdom. Governance is executed through the Admin console for account provisioning, group and shared drive governance, and basic security controls such as two step verification and device management. The Cogworks Google Workspace (Formerly Google G-Suite) Collaboration setup is integrated with the company domain and publicly visible via its website contact points.
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Collaboration | Collaboration |
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2022 | 2022 |
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The Cogworks CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, The Cogworks implemented Hotjar on its website. The Cogworks uses Hotjar as a Customer Experience application to capture on-site user behavior and to inform marketing and user experience decision making across its public web properties. The implementation is focused on the company website and client facing digital touchpoints, aligning The Cogworks Hotjar Customer Experience relationship with core marketing and UX business functions.
Deployment is client side through the Hotjar tracking snippet embedded in site pages, enabling standard Customer Experience capabilities such as session recordings, heatmaps, conversion funnel visualization, and on-site feedback widgets. Data is consumed by the digital and marketing teams to analyze navigation paths and surface usability issues, supporting iterative content and experience adjustments without named third party integrations or an external implementation partner.
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Marketing Analytics, Lead Generation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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The Cogworks ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Elmah | Legacy | elmah.io | Remote Monitoring and Management | ITSM | n/a | 2018 | 2018 |
In 2018, The Cogworks deployed elmah.io across its Umbraco and web development projects in the United Kingdom. The Cogworks implemented elmah.io as a Remote Monitoring and Management solution to support DevOps and web development functions, instrumenting application layers to surface hard to find performance issues and application errors.
The deployment centralizes error logging and monitoring for multiple Umbraco sites and bespoke web projects, consolidating exception telemetry and performance traces into elmah.io. Functional capabilities implemented include real time error capture, issue surfacing for hard to find performance problems, and configurable alerting to accelerate investigation workflows.
Operationally the implementation integrates elmah.io with Slack, routing alerts into team channels for rapid triage and escalation, which embeds monitoring into day to day DevOps practices. The scope is UK based and focused on engineering and support teams working on web and CMS delivery, aligning monitoring signals with incident response and remediation activities.
Governance changes included establishing Slack based triage workflows and responsibilities for alert acknowledgement and remediation, formalizing a faster feedback loop between monitoring and fix deployment. Outcomes reported include faster root cause identification and proactive fixes before customers notice, reflecting an operational shift toward proactive DevOps monitoring driven by elmah.io.
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The Cogworks PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2022 | 2022 |
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The Cogworks IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at The Cogworks
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Apps Being Evaluated by The Cogworks Executives
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