The Fresh Olive Co.
74 Long Drive,
Greenford, UB6 8LZ,
United Kingdom
Greenford, UB6 8LZ,
United Kingdom
44 20 8838-1912
Consumer Packaged Goods
The Fresh Olive Co. Technographics
The Fresh Olive Co. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Fresh Olive Co. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 145 The Fresh Olive Co. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Fresh Olive Co. has purchased the following applications: Defacto Software ERP for ERP Financial in 2023, dotdigital Live Chat for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Fresh Olive Co. is running and its propensity to invest more and deepen its relationship with Defacto Software , dotdigital , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Fresh Olive Co. revenues, which have grown to $47.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Fresh Olive Co. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Fresh Olive Co. Tech Stack and Enterprise Applications
The Fresh Olive Co. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Defacto Software | Legacy | Defacto Software ERP | ERP Financial | ERP | n/a | 2023 | 2023 |
In 2023, The Fresh Olive Co. implemented Defacto Software ERP. The deployment positioned Defacto Software ERP as the company ERP Financial system to consolidate finance and accounting processes for the UK consumer packaged goods business.
Implementation centered on standard ERP Financial modules including general ledger, accounts payable, accounts receivable, fixed assets, cash management, statutory reporting and VAT accounting. Configuration work focused on chart of accounts design, period close controls, automated journal processing and financial report templates aligned to commercial product lines.
Operational scope targeted finance and accounting teams with configuration to capture supplier payment cycles and cost visibility across product SKUs, aligning transactional posting rules and supplier invoice lifecycles to financial workflows. The implementation emphasized role-based segregation of duties and audit trail enablement to support controlled transaction processing and reconciliations.
Governance established formal month-end workflows, approval hierarchies and user access provisioning to standardize financial close and internal reporting processes. Defacto Software ERP was implemented to serve as the primary ERP Financial backbone for core accounting operations.
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The Fresh Olive Co. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| dotdigital | Legacy | dotdigital Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, The Fresh Olive Co. deployed dotdigital Live Chat on its public website. The dotdigital Live Chat implementation brings a Chatbots and Conversational AI capability to the site, delivering real-time web messaging, visitor session context capture, canned response templates, and searchable conversation transcripts to support online customer engagement.
Deployment is scoped to the company website and is operated by digital commerce and customer service teams in the United Kingdom, aligning chat routing and response templates with existing support workflows. The implementation centralizes on-site chat handling and conversation recordkeeping, enabling consistent customer interactions and internal review without named third party integrations reported.
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The Fresh Olive Co. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, The Fresh Olive Co. implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is referenced on the company website, and the deployment serves the United Kingdom based corporate environment of the consumer packaged goods business.
The implementation centers on core Microsoft 365 services, including Exchange Online for corporate email, SharePoint Online for intranet and document collaboration, Microsoft Teams for real time communication and meetings, OneDrive for user file sync, and the Office desktop and web apps for productivity. Deployment is cloud tenant based with centralized tenant administration, account provisioning, and role based access controls configured through the Microsoft 365 management surface. Operational scope covers internal collaboration workflows and content lifecycle activities that intersect with the public website, and governance is organized around tenant level administration and collaboration policy controls to manage sharing, retention, and access.
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The Fresh Olive Co. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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The Fresh Olive Co. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Engagement | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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The Fresh Olive Co. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2021 | 2021 |
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The Fresh Olive Co. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2004 | 2004 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at The Fresh Olive Co.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by The Fresh Olive Co. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Fresh Olive Co. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Fresh Olive Co. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD The Fresh Olive Co. Technographics
The Fresh Olive Co. is a Consumer Packaged Goods organization based in United Kingdom,
with around 145 employees and annual revenues of $47.3 million.
The Fresh Olive Co. operates a diverse technology stack with applications such as
Defacto Software ERP, dotdigital Live Chat and Microsoft 365,
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
The Fresh Olive Co. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Defacto Software, dotdigital and Microsoft.
The Fresh Olive Co. recently adopted applications including
Defacto Software ERP in 2023, Microsoft Clarity in 2022 and Microsoft Azure Cloud Services in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Fresh Olive Co.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Fresh Olive Co.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Fresh Olive Co. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.