The Mandemakers Group
DMG Waalwijk Gragtmansstraat 3,
Waalwijk, 5145 RA,
Netherlands
Waalwijk, 5145 RA,
Netherlands
31 416-539300
Retail
The Mandemakers Group Technographics
The Mandemakers Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Mandemakers Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5500 The Mandemakers Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Mandemakers Group has purchased the following applications: AFAS Profit for ERP Financial in 2011, Softbrick Workforce Management for Workforce Management in 2009, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Mandemakers Group is running and its propensity to invest more and deepen its relationship with AFAS Software , Softbrick , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Mandemakers Group revenues, which have grown to $1.51 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Mandemakers Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Mandemakers Group Tech Stack and Enterprise Applications
The Mandemakers Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AFAS Software | Legacy | AFAS Profit | ERP Financial | ERP | n/a | 2011 | 2011 |
In 2011, The Mandemakers Group implemented AFAS Profit as its ERP Financial application. The deployment centralized registration of all training data, explicitly linking Edumanager and AFAS Profit to capture course enrollment, completion status, and training metadata within the ERP Financial environment. AFAS Profit was configured to house training records alongside employee administrative attributes to enable unified recordkeeping across HR and learning functions.
The implementation covered HR and L&D functional workflows across the group, enabling administrative and reporting cross-reference between training records and employee financial information. Integrations were limited to the stated Edumanager connection for training data registration, with AFAS Profit serving as the canonical repository for those records. Governance emphasized centralized data registration in AFAS Profit and role-based stewardship in HR and L&D to standardize training data capture and maintenance.
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The Mandemakers Group HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Softbrick | Legacy | Softbrick Workforce Management | Workforce Management | HCM | n/a | 2009 | 2009 |
In 2009 The Mandemakers Group implemented Softbrick Workforce Management. The Mandemakers Group implemented Softbrick Workforce Management as its Workforce Management solution for HR operations and personnel administration, positioning the application alongside AFAS Profit and Perforce in the HR application portfolio.
The deployment focused on functional application management and configuration of core Workforce Management capabilities, including scheduling, time and attendance, absence processing and workforce planning, to support HR workflows. Internal teams and functional managers translated wishes and ideas from the HR department into concrete instruments and solutions and performed ongoing configuration and change control across Softbrick Workforce Management, AFAS Profit and Perforce.
Governance was organized around advising on process improvements within the HR organization, coordinating the administrative organization and managing HR projects to standardize workflows between personnel information systems. The implementation emphasized centralized functional ownership, project-based execution of HR initiatives and coordination of administrative processes to sustain operational HR service delivery within the Mandemakers Group.
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The Mandemakers Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, The Mandemakers Group implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. Public website source references indicate active use of Google Workspace within the company’s online presence, reflecting an organization-wide adoption consistent with The Mandemakers Group, a Netherlands-based retail firm with about 5,500 employees.
The Google Workspace (Formerly Google G-Suite) deployment centers on standard Collaboration modules, including Gmail, Google Drive, Google Docs, Google Calendar and Google Meet, managed through the Google Admin console and delivered as a cloud-hosted SaaS architecture. Configuration and administration practices align with common Collaboration implementations, including domain-managed accounts, centralized policy controls, group-based access, and platform-level device and data governance features.
Operationally the implementation supports corporate communication, document collaboration and scheduling across business functions such as IT, HR and marketing, and is surfaced on the company careers site as part of their public technology footprint. Governance is exercised via centralized admin controls for identity and access, with role and group policy management used to structure collaboration workflows and secure data access within the Google Workspace environment.
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The Mandemakers Group eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Product Information Management | eCommerce |
|
2014 | 2014 |
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The Mandemakers Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Customer Experience | CRM |
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2019 | 2019 |
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The Mandemakers Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at The Mandemakers Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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HR Service Director | Director | HR | |
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Head of HR facilities | Director | HR | |
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Head of HR Logistics & Staff | Director | HR | |
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Head of Human Resources Sales (Kitchens, Sanitary & Furniture) | Director | HR | |
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HR Advisor | Manager | HR | |
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Apps Being Evaluated by The Mandemakers Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Mandemakers Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Mandemakers Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD The Mandemakers Group Technographics
The Mandemakers Group is a Retail organization based in Netherlands,
with around 5500 employees and annual revenues of $1.51 billion.
The Mandemakers Group operates a diverse technology stack with applications such as
AFAS Profit, Softbrick Workforce Management and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Workforce Management and Collaboration.
The Mandemakers Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as AFAS Software, Softbrick and Google.
The Mandemakers Group recently adopted applications including
Google Workspace (Formerly Google G-Suite) in 2019, Hotjar in 2019 and DigitalOcean Droplets in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Mandemakers Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Mandemakers Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Mandemakers Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.