The Martin Agency
One Shockoe Plaza,
Richmond, 23219-4132, VA,
United States
Richmond, 23219-4132, VA,
United States
1 804-698-8000
Communications
The Martin Agency Technographics
The Martin Agency Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Martin Agency and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 The Martin Agency employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Martin Agency has purchased the following applications: SAP Concur Expense for Expense Management in 2012, Greenhouse ATS for Applicant Tracking System in 2023, Cisco Webex Meetings for Audio Video and Web Conferencing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Martin Agency is running and its propensity to invest more and deepen its relationship with SAP , Greenhouse , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Martin Agency revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Martin Agency intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Martin Agency Tech Stack and Enterprise Applications
The Martin Agency ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Concur Expense | Expense Management | ERP | n/a | 2012 | 2012 |
In 2012, The Martin Agency implemented SAP Concur Expense to centralize employee expense reporting. SAP Concur Expense was adopted as the firm’s Expense Management solution to compile expense reports and standardize submission across the organization, working with financial management and accounting to streamline the process.
The implementation emphasized configuration of expense report compilation workflows, electronic receipt capture and attachment, automated approval routing, policy validation and exception handling, and expense-to-GL coding controls. Configuration work included reusable policy templates, rule-based validations to reduce manual edits, and standardized expense categories to support accounting reconciliation and journal preparation.
SAP Concur Expense was integrated with The Martin Agency’s financial management and accounting systems to enable export of expense transactions and GL mapping, and to align approval workflows with finance signoff processes. Operational coverage included finance, accounting, and the broader employee population for expense submission, with governance focused on approval hierarchies, policy enforcement, and process ownership in finance to manage reconciliations and month-end posting, resulting in a streamlined expense reporting process.
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The Martin Agency HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2023 | 2023 |
In 2023, The Martin Agency implemented Greenhouse ATS. Greenhouse ATS is an Applicant Tracking System deployed to accept candidate applications directly through the company careers site and to centralize recruiting workflows.
The implementation configured Greenhouse ATS to manage job postings, candidate tracking, interview scheduling and offer workflows, reflecting typical Applicant Tracking System capabilities. Configuration focused on pipeline stage mapping and candidate status orchestration to align with the agency recruiting cadence.
The deployment integrates Greenhouse ATS with The Martin Agency website to capture inbound applications from job listings and route candidate records into the ATS for review. Operational coverage is centered on Recruiting and Talent Acquisition teams, creating a single system for requisition management and hiring coordination.
Governance includes role based permissions, hiring stage definitions and interview ownership to formalize approvals and recruiter handoffs. Greenhouse ATS serves as the authoritative applicant record and sourcing hub for the organization.
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The Martin Agency Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018 The Martin Agency implemented Cisco Webex Meetings on its public website to provide integrated audio and video conferencing entry points for external clients and internal staff. Cisco Webex Meetings is used as the firm's Audio Video and Web Conferencing solution and is embedded to enable browser-based meeting joins and publicly reachable meeting access from site pages.
The implementation emphasizes site-level integration and browser media handling, leveraging Cisco Webex Meetings capabilities such as real-time audio and video, screen sharing, meeting controls and recording to support client presentations and collaborative sessions. Operationally the deployment centers on client-facing meeting orchestration and internal collaboration workflows across account and creative functions, while the website embed provides a consistent access layer for scheduled and ad hoc meetings.
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2021 | 2021 |
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The Martin Agency Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2015 | 2015 |
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The Martin Agency CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Analytics, Lead Generation | CRM |
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2018 | 2018 |
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The Martin Agency PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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The Martin Agency IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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The Martin Agency CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at The Martin Agency
| First Name | Last Name | Title | Function | Department | Phone | |
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Financial Manager | Manager | Finance | |
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Financial Manager | Manager | Finance | |
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Chief Financial Officer | CXO | Finance | |
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Chief Information Officer | CXO | IT | |
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SVP, Controller | VP | Finance | |
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Enterprise Solutions Manager | Manager | Finance | |
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VP, Accounting | VP | Finance | |
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Accounting Manager | Manager | Finance | |
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Manager, ITS Project Management PMP | Manager | Finance | |
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Creative Assistant/ Compiling expense reports in Concur | Manager | Finance | |
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Apps Being Evaluated by The Martin Agency Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Martin Agency IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Martin Agency digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD The Martin Agency Technographics
The Martin Agency is a Communications organization based in United States,
with around 500 employees and annual revenues of $500.0 million.
The Martin Agency operates a diverse technology stack with applications such as
SAP Concur Expense, Greenhouse ATS and Cisco Webex Meetings,
covering areas like Expense Management, Applicant Tracking System and Audio Video and Web Conferencing.
The Martin Agency has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Greenhouse and Cisco Systems.
The Martin Agency recently adopted applications including
Greenhouse ATS in 2023, Zoho Mail in 2021 and SmartSheet in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Martin Agency’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Martin Agency’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Martin Agency technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.