Phoenix Holdings
53 Derech Hashalom Street,
Givatayim, x,
Israel
Givatayim, x,
Israel
972 3 7332997
Banking and Financial Services
Phoenix Holdings Technographics
Phoenix Holdings Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Phoenix Holdings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4983 Phoenix Holdings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Phoenix Holdings has purchased the following applications: Niloosoft Hunter EDGE for Recruiting in 2021, Hotjar for Customer Experience in 2019, Perforce Perfecto for Test Automation Platform in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Phoenix Holdings is running and its propensity to invest more and deepen its relationship with Niloosoft , Contentsquare , Mixpanel or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Phoenix Holdings revenues, which have grown to $6.74 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Phoenix Holdings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Phoenix Holdings Tech Stack and Enterprise Applications
Phoenix Holdings HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Niloosoft | Legacy | Niloosoft Hunter EDGE | Recruiting | HCM | n/a | 2021 | 2021 |
In 2021, Phoenix Holdings implemented Niloosoft Hunter EDGE to manage large-volume, complex recruitment across its HR organization. The deployment used Niloosoft Hunter EDGE, also referenced as HunterAI Enterprise, within the Recruiting category to provide AI-driven candidate sourcing, applicant tracking, workflow automation, and configurable recruitment pipelines.
The vendor case study for Israel documents an explicit integration with SAP to enable advanced reporting and automation, and notes the organisation was four months post go-live at the time of the November 2021 testimonial. SAP integration synchronized recruitment datasets for analytics and automated handoffs into HR processes, supporting reported improvements in recruiter productivity. Governance centered on centralized configuration of recruiter workflows and reporting, with the implementation orchestrating candidate lifecycle actions and automated reporting through the Niloosoft Hunter EDGE and SAP linkage.
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Phoenix Holdings CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Phoenix Holdings implemented Hotjar on its public website to capture behavioral analytics and improve Customer Experience. Hotjar was deployed as a client-side tracking snippet and configured to collect session recordings, heatmaps, on-page feedback widgets and survey responses, aligning with standard Customer Experience capabilities.
The deployment targeted corporate web channels and supported digital analytics and UX research workflows, with product management, user experience and digital marketing teams as primary users. Configuration centered on session replay, heatmap generation, conversion funnel observation and feedback capture to surface usability issues and behavioral signals for iterative website optimization.
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Marketing Analytics | CRM |
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2020 | 2020 |
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Phoenix Holdings PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Perforce | Legacy | Perforce Perfecto | Test Automation Platform | PaaS | n/a | 2023 | 2023 |
Phoenix Holdings implemented Perforce Perfecto in 2023 as a cloud based Test Automation Platform to convert a predominantly manual QA operation into automated testing across multiple customer facing websites. The deployment targeted the organization’s 45 business testers and was scoped to meet stringent financial services security and compliance requirements unique to the Israeli market.
The implementation centered on Perforce Perfecto’s scriptless automation capability, marketed as Perfecto Scriptless, enabling code free test authoring, execution, and scheduling by business users. Configuration work focused on creating reusable scriptless test flows, establishing daily live checkup workflows for customer facing sites, and enabling testers to create automated tests from scratch after a short training period.
Perforce Perfecto was adopted as a SaaS cloud Test Automation Platform with documented security assurances including ISO 27001 certification to satisfy The Phoenix’s risk and regulatory controls. Operational coverage explicitly included all customer facing web properties, with testers running and monitoring automated test suites directly within Perforce Perfecto to provide continuous validation of production and pre production sites.
Governance and process changes included a two day vendor led training that converted 45 manual business testers into automation users, shifting test ownership toward business QA and embedding scriptless test creation into existing quality workflows. As a result The Phoenix became the first Israeli financial organization to adopt cloud based automated testing with Perforce Perfecto, establishing a precedent for cloud compliance and business led automation in the local financial sector.
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Phoenix Holdings IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Phoenix Holdings CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Phoenix Holdings
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Phoenix Holdings Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Phoenix Holdings IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Phoenix Holdings digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Phoenix Holdings Technographics
Phoenix Holdings is a Banking and Financial Services organization based in Israel,
with around 4983 employees and annual revenues of $6.74 billion.
Phoenix Holdings operates a diverse technology stack with applications such as
Niloosoft Hunter EDGE, Hotjar and Perforce Perfecto,
covering areas like Recruiting, Customer Experience and Test Automation Platform.
Phoenix Holdings has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Niloosoft, Contentsquare and Perforce.
Phoenix Holdings recently adopted applications including
Perforce Perfecto in 2023, Niloosoft Hunter EDGE in 2021 and Mixpanel in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Phoenix Holdings’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Phoenix Holdings’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Phoenix Holdings technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.