Ventura, 93001, CA,
United States
The Trade Desk Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by The Trade Desk and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3115 The Trade Desk employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Trade Desk has purchased the following applications: FreeWheel Strata for Agency Management in 2020, InCorta for Analytics and BI in 2018, Coupa Invoice for AP Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Trade Desk is running and its propensity to invest more and deepen its relationship with FreeWheel, A Comcast Company , InCorta , Grafana Labs or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Trade Desk revenues, which have grown to $1.95 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Trade Desk intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Strata | Agency Management | ERP Services and Operations | n/a | 2020 | 2020 |
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| InCorta | Legacy | InCorta | Analytics and BI | Analytics and BI | n/a | 2018 | 2018 | |
|
|
|
|
Analytics and BI | Analytics and BI |
|
2018 | 2019 |
|
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Coupa Software | Legacy | Coupa Invoice | AP Automation | ERP Financial Management | n/a | 2020 | 2020 | |
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AR Automation | ERP Financial Management |
|
2020 | 2020 |
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ERP Financial | ERP Financial Management |
|
2018 | 2019 |
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Expense Management | ERP Financial Management |
|
2018 | 2018 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
API Management, iPaaS (Integration Platform as a Service) | PaaS |
|
2022 | 2022 |
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Transactional Email | PaaS |
|
2020 | 2020 |
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Transactional Email | PaaS |
|
2021 | 2021 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
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Content Delivery Network | IaaS |
|
2018 | 2018 |
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Content Delivery Network | IaaS |
|
2019 | 2019 |
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Content Delivery Network | IaaS |
|
2021 | 2021 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2020 | 2020 |
|
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|
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|
Collaboration | Collaboration |
|
2016 | 2016 |
|
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Benefits Administration | HCM |
|
2020 | 2021 |
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Candidate Relationship Management | HCM |
|
2021 | 2021 |
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Core HR | HCM |
|
2018 | 2018 |
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Employee Experience, Employee Engagement | HCM |
|
2022 | 2022 |
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Learning and Development | HCM |
|
2020 | 2021 |
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Payroll | HCM |
|
2018 | 2018 |
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Recruiting, Applicant Tracking System | HCM |
|
2020 | 2021 |
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Talent Assessment | HCM |
|
2017 | 2017 |
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Talent Assessment | HCM |
|
2020 | 2020 |
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Video Interviewing | HCM |
|
2018 | 2018 |
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Workforce Analytics | HCM |
|
2020 | 2021 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Contract Lifecycle Management | Content Management |
|
2023 | 2024 |
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Digital Signing | Content Management |
|
2021 | 2021 |
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Web Content Management | Content Management |
|
2015 | 2015 |
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Web Content Management | Content Management |
|
2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Analytics | CRM |
|
2025 | 2025 |
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Data Management Platform | CRM |
|
2017 | 2017 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
|
2012 | 2012 |
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Digital Advertising Platform | CRM |
|
2011 | 2011 |
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Marketing Automation | CRM |
|
2017 | 2017 |
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Marketing Automation | CRM |
|
2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
|
2013 | 2013 |
|
EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
EPM | EPM |
|
2019 | 2019 |
|
TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
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Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
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Treasury Management | TRM |
|
2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
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Identity and Access Management (IAM) | CyberSecurity |
|
2019 | 2019 |
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Secure Email Gateways (SEGs) | CyberSecurity |
|
2019 | 2019 |
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SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Incentive Compensation Management | SPM |
|
2021 | 2021 |
|
Internet of Things
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IoT Platform | Internet of Things |
|
2020 | 2020 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2020 | 2020 |
|
Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
PEO (Professional Employer Organization) | Professional Services |
|
2016 | 2016 |
|
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PEO (Professional Employer Organization) | Professional Services |
|
2017 | 2017 |
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| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||