Thrive Pet Healthcare
211 Walter Seaholm Drive, Suite 200,
Austin, 78701, TX,
United States
Austin, 78701, TX,
United States
1 512-828-7255
Healthcare
Thrive Pet Healthcare Technographics
Thrive Pet Healthcare Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Thrive Pet Healthcare and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2500 Thrive Pet Healthcare employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Thrive Pet Healthcare has purchased the following applications: Workday Financial Management for ERP Financial in 2017, Ironclad CLM for Contract Lifecycle Management in 2021, CallRail Call Tracking for Call Tracking and Recording in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Thrive Pet Healthcare is running and its propensity to invest more and deepen its relationship with Workday , Ironclad , Onit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Thrive Pet Healthcare revenues, which have grown to $420.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Thrive Pet Healthcare intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Thrive Pet Healthcare Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Financial Management | ERP Financial | ERP Financial Management | n/a | 2017 | 2018 |
In 2017, Thrive Pet Healthcare implemented Workday Financial Management. The deployment concentrated on accounts payable, invoice processing, general ledger coding and approval routing inside the ERP Financial environment, covering multiple legal entities and approximately 200 veterinary practices.
The Workday Financial Management implementation standardized invoice intake and coding workflows, with Ascend OCR software used to classify and code invoices to the correct GL account. Invoices requiring larger allocations were processed via .xml upload to distribute costs across entities, and routing rules were configured to ensure invoices reached the appropriate approver based on practice and entity assignment.
Operational integrations included Ascend OCR for invoice capture and coding, and Wells Fargo online for reconciliation of administrative staff and doctor credit cards. The finance team reconciled vendor statements within the Workday financial ledger and collaborated in the implementation of new Ascend software to improve upstream capture and coding accuracy.
Governance and workflow changes centered on approver routing, exception handling and follow up on unapproved invoices to resolve issues prior to payment. The implementation impacted accounts payable, treasury reconciliation and practice-level finance operations, with centralized controls and standardized reconciliation processes executed across the multi-entity practice network using Workday Financial Management.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ironclad | Legacy | Ironclad CLM | Contract Lifecycle Management | Content Management | n/a | 2021 | 2021 |
In 2021, Thrive Pet Healthcare implemented Ironclad CLM to establish a centralized Contract Lifecycle Management capability for the Legal Department. The initial implementation emphasized centralizing contract authoring, approval workflow orchestration, and a searchable contract repository under the Contract Lifecycle Management category to standardize intake and routing of veterinary service and vendor agreements. The Ironclad CLM deployment was configured with standard templates, a clause library, and automated approval routing to support repeatable authoring and controlled signoff processes, while built-in reporting and metadata capture were used to surface contract status and key dates. Operational coverage centered on the Legal Department with the Legal Operations Manager conducting business process mapping and assessment to determine whether existing processes should be redesigned to fit the tool or the tool should be configured around current workflows. The Legal Operations Manager selected and oversaw implementation activities and manages Legal Department analytics by consolidating key performance indicators from Ironclad CLM, Smartsheet and ContractWorks for ongoing tracking and governance. Governance changes included formalizing approval workflows, defining template and clause ownership, and establishing KPI reporting to support continuous process improvement and compliance within the Legal Department.
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Contract Lifecycle Management | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CallRail | Legacy | CallRail Call Tracking | Call Tracking and Recording | CRM | n/a | 2022 | 2022 |
In 2022, Thrive Pet Healthcare implemented CallRail Call Tracking on their website. CallRail Call Tracking is deployed as a Call Tracking and Recording solution to capture website-driven inbound phone leads and attribute calls to digital interactions, enabling session-level visibility into phone conversions.
The deployment focuses on website call flows and configures modules common to the Call Tracking and Recording category, including tracking number provisioning, dynamic number insertion, call capture, call recording configuration, attribution tagging, and centralized reporting. Configuration work concentrated on tagging rules for campaign and page attribution, recording and retention settings aligned with customer service needs, and instrumentation to surface call metadata in Thrive Pet Healthcare operational reporting. Governance centered on operationalizing call reporting for marketing and contact center teams and refining call tagging and reporting workflows to support lead follow up and quality assurance.
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Customer Experience | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2022 | 2022 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Managed Detection and Response (MDR) | CyberSecurity |
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2023 | 2023 |
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Managed Services Provider (MSP)
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Security MSP | Managed Services Provider (MSP) |
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2023 | 2023 |
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IT Decision Makers and Key Stakeholders at Thrive Pet Healthcare
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Thrive Pet Healthcare Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Thrive Pet Healthcare IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Thrive Pet Healthcare digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Thrive Pet Healthcare Technographics
Thrive Pet Healthcare is a Healthcare organization based in United States,
with around 2500 employees and annual revenues of $420.0 million.
Thrive Pet Healthcare operates a diverse technology stack with applications such as
Workday Financial Management, Ironclad CLM and CallRail Call Tracking,
covering areas like ERP Financial, Contract Lifecycle Management and Call Tracking and Recording.
Thrive Pet Healthcare has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Workday, Ironclad and CallRail.
Thrive Pet Healthcare recently adopted applications including
Magnite (ex Rubicon Project) in 2023, Sophos MDR in 2023 and Sophos Managed Services in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Thrive Pet Healthcare’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Thrive Pet Healthcare’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Thrive Pet Healthcare technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.