Tito Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Tito and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Tito employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Tito has purchased the following applications: Zymplify ABM for Account Based Marketing in 2019, Fathom Analytics for Analytics and BI in 2020, Algolia Search for Application, Web and Enterprise Search in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Tito is running and its propensity to invest more and deepen its relationship with Zymplify , Fathom , Algolia or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Tito revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Tito intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Zymplify | Legacy | Zymplify ABM | Account Based Marketing | CRM | n/a | 2019 | 2019 | In 2019, Tito implemented Zymplify ABM on its website. The Zymplify ABM implementation is an Account Based Marketing deployment used to identify and engage target accounts through web interactions. Tito is a 10 person company in leisure and hospitality based in Ireland, and the project targeted marketing and demand generation functions. Configuration emphasized standard Account Based Marketing capabilities such as account identification from website behavior, contact capture, campaign orchestration, and on-site personalization. The team configured campaign templates, segmentation based on observed firmographic and behavioral signals, and automated engagement workflows suited to a small, centralized marketing operation. Architecture centered on web-embedded instrumentation to enable page-level personalization and behavioral tracking, with campaign management and orchestration handled through the Zymplify ABM console. Operational coverage was focused on the public website and marketing workflows, with governance and campaign approvals managed internally by Tito's marketing lead. | |
|
|
|
|
CRM | CRM |
|
2019 | 2019 |
|
|
|
|
|
|
Marketing Automation | CRM |
|
2017 | 2017 |
|
|
|
|
|
|
Tag Management | CRM |
|
2020 | 2020 |
|
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Fathom | Legacy | Fathom Analytics | Analytics and BI | Analytics and BI | n/a | 2020 | 2020 |
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Algolia | Legacy | Algolia Search | Application, Web and Enterprise Search | Content Management | n/a | 2020 | 2020 | ||
|
|
|
|
Web Content Management | Content Management |
|
2019 | 2019 |
|
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2021 | 2021 |
|
|
|
|
|
|
Apps Development | PaaS |
|
2024 | 2024 |
|
|
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2020 | 2020 |
|
|
|
|
|
|
Natural Language Processing | AI-Powered Application |
|
2019 | 2019 |
|
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
|
|
|
|
Cloud Storage | IaaS |
|
2013 | 2013 |
|
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
|
|
|
|
|
Content Delivery Network | IaaS |
|
2024 | 2024 |
|
|
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2015 | 2015 |
|
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2019 | 2019 |
|
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||