Derby, DE24 8AJ,
United Kingdom
Traders Warehouse Technographics
Traders Warehouse Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Traders Warehouse and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Traders Warehouse employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Traders Warehouse has purchased the following applications: Microsoft 365 for Collaboration in 2015, Oracle NetSuite CRM for CRM in 2015, SMTP2GO for Transactional Email in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Traders Warehouse is running and its propensity to invest more and deepen its relationship with Microsoft , Oracle , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Traders Warehouse revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Traders Warehouse intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Traders Warehouse Tech Stack and Enterprise Applications
Traders Warehouse Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Traders Warehouse implemented Microsoft 365 to support Collaboration across its UK-based consumer packaged goods operations. The 10 person organization provisioned a cloud-hosted Microsoft 365 tenant and references Microsoft 365 on its public website, indicating the service is used in customer facing or corporate content workflows. The deployment is applied company-wide to support core business functions including internal communications, document workflows, and basic sales and operations coordination.
Microsoft 365 is configured to deliver standard Collaboration capabilities such as hosted email and calendaring, cloud document storage and collaborative editing, and unified communications within a single tenant SaaS architecture. Tenant administration appears to follow a centralized model with user provisioning, permission controls, and governance applied to shared libraries and mailboxes, supporting lightweight operational needs without on premises infrastructure. This implementation aligns Microsoft 365 functionality with routine CPG business processes for a small enterprise scale environment.
|
Traders Warehouse CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2015 | 2015 |
In 2015, Traders Warehouse implemented Oracle NetSuite CRM. The deployment established a single cloud-hosted CRM instance aligned to the CRM category to centralize contact, lead and opportunity management for the company's United Kingdom operations. The implementation configured sales pipeline stages, activity and task tracking, account and contact records, and standard reporting dashboards to support sales and customer service functions. Role based access controls and a centralized administrator account were put in place to match a ten person organizational model.
Oracle NetSuite CRM was provisioned as a browser based SaaS application with lightweight configuration reflecting the company size and resource profile. Governance centered on streamlined lead qualification and opportunity handoff processes, with system workflows enforcing sales stage progression and activity logging. Operational coverage focused on core commercial functions within Traders Warehouse, providing a unified CRM backbone for sales and customer service teams in the United Kingdom.
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
Traders Warehouse PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SMTP2GO | Legacy | SMTP2GO | Transactional Email | PaaS | n/a | 2018 | 2018 |
In 2018, Traders Warehouse implemented SMTP2GO for Transactional Email on their website. SMTP2GO was configured as the site SMTP relay and API endpoint to handle application generated messages, with domain authentication and delivery tracking instrumented through the provider's dashboard.
The deployment concentrates on website-driven business functions such as order confirmations, account notifications, and password resets, leveraging SMTP relay, API calls, template management, and webhook callbacks for bounce and complaint handling. Operational governance is centralized for a small United Kingdom based consumer packaged goods merchant, with a single administrative control plane for SMTP credentials, DNS records including SPF and DKIM, and log monitoring to maintain delivery visibility for SMTP2GO Transactional Email workflows.
|
|
|
|
|
Transactional Email | PaaS |
|
2020 | 2020 |
|
Traders Warehouse IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
Traders Warehouse CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2018 | 2018 |
|
IT Decision Makers and Key Stakeholders at Traders Warehouse
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Owner | CXO | Finance | ||||
| Sales | Manager | Finance | ||||
| Area Sales Manager | Manager | Sales |
Apps Being Evaluated by Traders Warehouse Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||