Trax Retail
65 Chulia Street #19-01 OCBC Centre,
Singapore, 49513,
Singapore
Singapore, 49513,
Singapore
65 6224 9145
Professional Services
Trax Retail Technographics
Trax Retail Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Trax Retail and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 699 Trax Retail employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Trax Retail has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2018, ClearML AI Infrastructure Control Plane for AI infrastructure in 2024, Hubspot Live Chat for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Trax Retail is running and its propensity to invest more and deepen its relationship with Oracle , ClearML , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Trax Retail revenues, which have grown to $215.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Trax Retail intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Trax Retail Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, Trax Retail implemented Oracle NetSuite ERP to address core ERP Financial requirements across its finance and accounting functions. Oracle NetSuite ERP was provisioned as the primary financial system of record, establishing a centralized platform for transactional accounting and financial reporting.
The implementation focused on standard ERP Financial modules including general ledger, accounts payable, accounts receivable, fixed assets, tax management, multi currency accounting and consolidated financial reporting. Configuration work included chart of accounts design, subsidiary and intercompany structures, period close sequencing, and saved searches and financial dashboards to support month end processes.
Operational ownership was assigned to an in house NetSuite Administrator who managed system configuration, role based access controls, approval routing and workflow automation for procure to pay and order to cash sub processes. The administrator also maintained custom reports and configuration settings, and acted as the control point for system permissions and change requests.
Rollout and governance emphasized phased adoption across finance and accounting teams, formalized release and change management through the administrator role, and establishment of approval and reconciliation workflows to align operational processes with the Oracle NetSuite ERP configuration. Ongoing governance centered on configuration stewardship, access reviews and continuous refinement of financial workflows.
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ClearML | Legacy | ClearML AI Infrastructure Control Plane | AI infrastructure | AI Development | n/a | 2024 | 2025 |
In 2024, Trax Retail implemented ClearML AI Infrastructure Control Plane to consolidate model lifecycle artifacts and versioning within its computer vision stack. The implementation centered on a model repository built on ClearML ModelStore to manage model versions and converted formats such as TensorFlow Lite and CoreML, ensuring compatibility between detector, classifier and embedder components deployed on edge devices and cloud inference nodes. This deployment is categorized as AI infrastructure and addresses cross-environment model consistency for retail image analytics.
Trax configured functional capabilities within ClearML AI Infrastructure Control Plane including artifact versioning, format conversion workflows, and model metadata management to track compatibility across component types. The model repository was structured to store converted artifacts, maintain lineage for model variants, and surface metadata needed for packaging models for edge runtime and cloud serving. Automation of conversion and tagging workflows reduced manual handling during packaging and release preparation.
Integrations tied the ClearML ModelStore to ClearML AI Development Center and the ClearML AI Infrastructure Control Plane to provide centralized discovery, governance and controlled rollout pathways for models used across retail sites. Operational scope covered both edge and cloud deployment targets and impacted machine vision engineering and deployment operations teams responsible for detector, classifier and embedder maintenance. The case study reports that the approach enabled scalable, secure model management and reduced versioning complexity for production rollouts.
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AI infrastructure | AI Development |
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2025 | 2025 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Trax Retail deployed Hubspot Live Chat on its public website. Hubspot Live Chat is implemented as a web-embedded conversational widget and is categorized as Chatbots and Conversational AI. The implementation targets real-time visitor engagement and front-line inquiry handling, providing live agent handoff and automated welcome flows consistent with chat and conversational AI capabilities. The Hubspot Live Chat application is the primary visible interface for customer contact on Trax Retail's site.
Operationally the deployment centralizes inbound conversations into the application's conversation inbox and supports routing to sales and support teams, impacting marketing and customer support functions. Configuration aligns with page-level chat targeting, scripted bot qualification flows, and transcript logging for follow-up, reflecting typical Chatbots and Conversational AI workflows. Governance focuses on messaging templates, conversation ownership, and response handling to ensure consistent customer engagement through the website.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Signing | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2021 | 2021 |
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CRM | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Trax Retail
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Trax Retail Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Trax Retail Technographics
Trax Retail is a Professional Services organization based in Singapore,
with around 699 employees and annual revenues of $215.0 million.
Trax Retail operates a diverse technology stack with applications such as
Oracle NetSuite ERP, ClearML AI Infrastructure Control Plane and Hubspot Live Chat,
covering areas like ERP Financial, AI infrastructure and Chatbots and Conversational AI.
Trax Retail has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, ClearML and HubSpot.
Trax Retail recently adopted applications including
ClearML AI Platform in 2025, ClearML AI Infrastructure Control Plane in 2024 and Hubspot Live Chat in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Trax Retail’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Trax Retail’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Trax Retail technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.