Cheyenne, 82001, WY,
United States
TripMotiv Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by TripMotiv and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 TripMotiv employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that TripMotiv has purchased the following applications: Profit Lifter for CRM in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems TripMotiv is running and its propensity to invest more and deepen its relationship with Profit Lifter or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing TripMotiv revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for TripMotiv intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Profit Lifter | Legacy | Profit Lifter | CRM | CRM | n/a | 2025 | 2025 |
In 2025 TripMotiv deployed Profit Lifter CRM to launch TripMotiv.com using Profit Lifter's pre-built site, funnels and AI ad capabilities. The vendor testimonial reports the site went live and generated leads within days, positioning Profit Lifter as the primary CRM platform for initial lead capture and campaign activation at TripMotiv.
Configuration and module usage are inferred from the testimonial to include Profit Lifter CRM together with the platform's funnel and website builder and AI ad automation modules. Implemented functional flows align with CRM category capabilities and include website publishing, funnel orchestration for lead capture, automated AI driven ad campaign initiation, contact and lead record creation, and lead routing into sales workflows.
Operational coverage centered on marketing led launch activities and the handoff of captured leads into sales and customer engagement processes, reflecting business functions impacted at TripMotiv in the leisure and hospitality sector. The implementation scope is consistent with an 80 employee organization using the Profit Lifter application to centralize lead management and campaign orchestration within a single application footprint.
Governance and rollout emphasized rapid go live and marketing ownership of site and campaign management, while sales operationalized lead follow up inside the Profit Lifter CRM. The only explicit outcome reported in the source is that TripMotiv went live and began generating leads within days according to the vendor testimonial.
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