Truecaller
Mastermuelsgatan 56,
Stockholm, 111 21,
Sweden
Stockholm, 111 21,
Sweden
46 70 450 62 10
Professional Services
Truecaller Technographics
Truecaller Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Truecaller and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 306 Truecaller employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Truecaller has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2022, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Prismic CMS for Web Content Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Truecaller is running and its propensity to invest more and deepen its relationship with GumGum , Google , Prismic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Truecaller revenues, which have grown to $125.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Truecaller intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Truecaller Tech Stack and Enterprise Applications
Truecaller AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2022 | 2022 |
In 2022, Truecaller implemented GumGum on its public website to introduce an Artificial Intelligence Marketing capability into its digital advertising stack. The deployment positions GumGum as the site level instrument for contextual media and visual intelligence driven advertising across Truecaller web properties.
The implementation centers on category aligned functionality such as contextual targeting, visual intelligence for creative relevance, ad delivery orchestration, and analytics instrumentation. GumGum was embedded into the website through tag based front end placement, enabling real time contextual decisioning and dashboard level reporting for campaign and inventory visibility.
Operational ownership is described at the intersection of marketing and growth functions, with the solution scoped to the public web property and site monetization activities. Governance focuses on campaign configuration, creative optimization workflows, and analytics consumption by marketing and product teams, reflecting a web centric rollout of GumGum as an Artificial Intelligence Marketing tool for Truecaller.
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Truecaller Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Truecaller adopted Google Workspace (Formerly Google G-Suite) to standardize Collaboration across its corporate environment. The public source of the Truecaller website indicates active use of Google Workspace and the implementation is consistent with a cloud-hosted, tenant-based SaaS architecture that centralizes email, calendaring, document collaboration, and identity under a single managed domain.
The Google Workspace (Formerly Google G-Suite) deployment emphasizes core Collaboration modules such as Gmail, Calendar, Drive, Docs, Sheets, Slides, Google Meet, and the Google Workspace Admin Console, with category-aligned capabilities for shared drives, group-based access, and basic device and account administration. Operational scope covers company-wide productivity and corporate communications across Truecaller, with governance implemented through centralized administration, account provisioning workflows, and domain-level policy controls to manage user access and collaboration policies.
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Truecaller Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Prismic | Legacy | Prismic CMS | Web Content Management | Content Management | n/a | 2022 | 2022 |
In 2022, Truecaller implemented Prismic CMS as its Web Content Management platform to power content on the public website. The deployment centralized canonical content storage and editorial publishing for marketing and web teams at the Sweden-based company.
The implementation configured Prismic CMS as a headless content repository, applying structured content modeling, media asset management, API-driven content delivery, and editorial workflows. Configuration focused on role-based publishing, content scheduling, and versioned content records to support staged releases and editorial approvals.
Operational coverage centers on the public website and marketing communications, with governance organized around defined editorial roles and approval flows to manage publishing cadence. Prismic CMS provides content APIs for front-end delivery and a single source of truth for website content, aligning web publishing operations with content governance and editorial processes.
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Truecaller CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Support | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Truecaller PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2013 | 2013 |
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Truecaller IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Truecaller
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Truecaller Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Truecaller IT executives and key decision makers. This section highlights Truecaller's latest recorded technology evaluations, including Infosys Finacle for Core Banking on 2025-08-05 and Verint Messaging (formerly Conversocial) for Chatbots and Conversational AI on 2025-06-25. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Truecaller digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-08-05 | Truecaller | Evaluated | Infosys | Infosys Finacle | Core Banking | ERP Services and Operations |
| 2025-06-25 | Truecaller | Evaluated | Verint Systems | Verint Messaging (formerly Conversocial) | Chatbots and Conversational AI | AI-Powered Application |
FAQ - APPS RUN THE WORLD Truecaller Technographics
Truecaller is a Professional Services organization based in Sweden,
with around 306 employees and annual revenues of $125.0 million.
Truecaller operates a diverse technology stack with applications such as
GumGum, Google Workspace (Formerly Google G-Suite) and Prismic CMS,
covering areas like Artificial Intelligence Marketing, Collaboration and Web Content Management.
Truecaller has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as GumGum, Google and Prismic.
Truecaller recently adopted applications including
GumGum in 2022, Prismic CMS in 2022 and Fastly in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Truecaller’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Truecaller’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Truecaller technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.