New York, 10014, NY,
United States
Tue Thai Food Technographics
Tue Thai Food Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Tue Thai Food and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Tue Thai Food employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Tue Thai Food has purchased the following applications: Aldelo Cloud POS for Point Of Sale in 2016, Pathwire Mailgun for Transactional Email in 2019, Cloudflare CDN for Content Delivery Network in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Tue Thai Food is running and its propensity to invest more and deepen its relationship with Aldelo , Sinch , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Tue Thai Food revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Tue Thai Food intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Tue Thai Food Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Aldelo | Legacy | Aldelo Cloud POS | Point Of Sale | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, Tue Thai Food implemented Aldelo Cloud POS to centralize front-of-house transactions and reservations on a cloud-hosted Point of Sale platform. The deployment used Aldelo Cloud POS as a centralized cloud back-end paired with on-premise POS terminals and mobile order entry devices, enabling real-time menu, pricing, and transaction synchronization across the restaurant. The implementation targeted the single-site retail restaurant operation, covering cashier lanes, servers, and the host stand, and was configured for restaurant-specific table management and order routing. The application is categorized as Point of Sale and was explicitly configured to use the Aldelo POS program for booking reservations as the primary reservation capture point.
Configuration work focused on modules for table and reservation management, order capture, kitchen routing and receipt printing, basic inventory tracking, employee shift management, and payment processing workflows common to Point of Sale systems. Operational coverage included front-of-house service workflows and central administrative control through the Aldelo Cloud POS console, with governance centered on process changes at the host and server level and centralized menu control. Training and a phased cutover were used to align staff to the new reservation and order capture workflows, and ongoing use of Aldelo Cloud POS continued to unify reservation booking with the restaurant ordering lifecycle.
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire Mailgun | Transactional Email | PaaS | n/a | 2019 | 2019 |
In 2019, Tue Thai Food implemented Pathwire Mailgun to manage transactional email on its website. Tue Thai Food uses Pathwire Mailgun to deliver Transactional Email for website-based customer communications and system notifications.
Deployment centered on integrating Pathwire Mailgun into the restaurant website, using SMTP and the REST API for programmatic sends and webhook event handling, while leveraging template management and suppression lists for message control. Functional capabilities in use align with standard Transactional Email workflows, including templated sends, delivery and bounce tracking, and inbound routing for reply handling. The full application name Pathwire Mailgun appears in the site source code indicating direct integration into web forms and send flows.
Operational coverage is focused on website-driven customer communications, with configuration and API key management handled through the Pathwire Mailgun control panel. Governance emphasizes centralized template management and access controls to ensure consistent customer messaging across order confirmations and contact responses.
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cloudflare | Legacy | Cloudflare CDN | Content Delivery Network | IaaS | n/a | 2019 | 2019 |
In 2019, Tue Thai Food implemented Cloudflare CDN to accelerate and protect content delivery for its public website tuethainyc.com. Cloudflare CDN is deployed as a Content Delivery Network to serve static assets and reduce origin load for the restaurant's customer-facing pages, aligning the vendor application to the company website presence.
The deployment is implemented at the web edge, with Cloudflare CDN configured to cache HTML fragments and static resources, terminate TLS at the edge, and route requests to the origin web server, preserving the existing site architecture. Operational responsibility is centered on the site administrator and small IT ownership typical for a 35 employee retail operator, with configuration focused on caching rules, edge delivery policies, and DNS record updates for the tuethainyc.com domain. This implementation explicitly ties the Cloudflare CDN Content Delivery Network to the company website and its customer experience functions.
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IT Decision Makers and Key Stakeholders at Tue Thai Food
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Tue Thai Food Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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