AI Buyer Insights:

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

TUI Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
PayPal Legacy PayPal Braintree Payment Processing ERP Financial Management n/a 2015 2015
Payment Processing ERP Financial Management 2014 2014
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
TripAdvisor Legacy TripAdvisor Bokun Reservation and Booking Management ERP Services and Operations n/a 2016 2016
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Kribble Legacy Kribble Live Chat Chatbots and Conversational AI AI-Powered Application n/a 2012 2012
In 2012 TUI deployed Kribble Live Chat on its public website, establishing a web-native conversational channel for customer interactions. The implementation is categorized as Chatbots and Conversational AI and serves as the primary site-embedded chat capability for online customer engagement and inquiry handling. Kribble Live Chat was configured as a site-embedded chat widget and conversational workflow engine, providing automated message handling, scripted conversational flows, and live agent handoff functionality. The deployment included the Kribble Live Chat application interface for web visitors and agent-facing consoles for real-time session management, with configuration focused on session routing and canned response libraries appropriate to a travel and hospitality environment. Operational scope centered on the website customer service context, with governance processes oriented to chat script updates, agent training on conversational workflows, and staged content rollouts on the site. Integration activity is limited to embedding Kribble Live Chat in the TUI website front-end, and operational ownership rested with web customer support teams and site content managers.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Audio Video and Web Conferencing Collaboration 2018 2018
Audio Video and Web Conferencing Collaboration 2019 2019
Collaboration Collaboration 2020 2020
Collaboration Collaboration 2021 2021
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Web Content Management Content Management 2012 2012
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Personalization and Product Recommendations eCommerce 2015 2015
Personalization and Product Recommendations eCommerce 2017 2017
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Call Tracking and Recording CRM 2017 2017
Call Tracking and Recording CRM 2020 2020
CRM CRM 2018 2018
Customer Engagement CRM 2015 2015
Customer Loyalty CRM 2016 2016
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2016 2016
Data Management Platform CRM 2020 2020
Digital Advertising Platform CRM 2019 2019
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2017 2017
Digital Advertising Platform CRM 2019 2019
Marketing Analytics CRM 2013 2013
Marketing Analytics CRM 2014 2014
Marketing Analytics CRM 2017 2017
Marketing Analytics CRM 2021 2021
Marketing Analytics, Data Management Platform CRM 2020 2020
Marketing Automation CRM 2018 2018
Marketing Automation CRM 2020 2020
Tag Management CRM 2014 2014
Tag Management CRM 2016 2016
Tag Management CRM 2019 2019
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2015 2015
Application Performance Management ITSM 2020 2020
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2016 2016
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2022 2022
Content Delivery Network IaaS 2013 2013
Content Delivery Network IaaS 2015 2015
Content Delivery Network IaaS 2021 2021
Domain Name System (DNS) IaaS 2016 2016
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Sockets Layer (SSL) CyberSecurity 2015 2015
Secure Sockets Layer (SSL) CyberSecurity 2018 2018
Secure Sockets Layer (SSL) CyberSecurity 2022 2022
IT Decision Makers and Key Stakeholders at TUI
First Name Last Name Title Function Department Email Phone
No data found
Apps Being Evaluated by TUI Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD TUI Technographics

TUI is a Leisure and Hospitality organization based in Russia, with around 1700 employees and annual revenues of $500.0 million.

TUI operates a diverse technology stack with applications such as PayPal Braintree, TripAdvisor Bokun and Kribble Live Chat, covering areas like Payment Processing, Reservation and Booking Management and Chatbots and Conversational AI.

TUI has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as PayPal, TripAdvisor and Kribble.

TUI recently adopted applications including Hetzner in 2022, Sectigo SSL in 2022 and Microsoft 365 in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of TUI’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates TUI’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete TUI technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.