Seattle, 98121, WA,
United States
Tune Technographics
Tune Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Tune and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 110 Tune employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Tune has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, Lever by Employ for Applicant Tracking System in 2016, Zoominfo Chat for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Tune is running and its propensity to invest more and deepen its relationship with Oracle , Employ , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Tune revenues, which have grown to $83.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Tune intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Tune Tech Stack and Enterprise Applications
Tune ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Tune deployed Oracle NetSuite ERP as its ERP Financial solution. The cloud-hosted Oracle NetSuite ERP implementation centralized core finance functions for the 110 employee Communications company, covering accounts payable, accounts receivable, general ledger, billing and financial reporting workflows. The deployment followed a SaaS architecture pattern with role based access controls, a configurable chart of accounts, and period close automation consistent with ERP Financial platforms. Oracle NetSuite ERP is positioned as the primary system of record for Tune's finance and revenue operations teams to standardize transaction processing and month end procedures.
Configuration work focused on financial modules and automation of invoicing, payment processing and consolidated ledger processes, with data model standardization, user provisioning and procedural documentation to support accounting staff. Governance emphasized finance ownership for change control, segregation of duties enforced through role based permissions and audit trails, and formalized approval routing for transaction workflows. The implementation concentrated on operationalizing core accounting functions across corporate finance and revenue operations, embedding Oracle NetSuite ERP into Tune's financial control and reporting framework.
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Tune HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Employ | Legacy | Lever by Employ | Applicant Tracking System | HCM | n/a | 2016 | 2016 |
In 2016, Tune implemented Lever by Employ as its Applicant Tracking System. Lever by Employ is embedded on Tune's website to capture external applicant flows and to route candidate profiles into a centralized recruiting workspace. The implementation supports Tune's recruiting and HR functions, consolidating job postings, candidate pipelines and hiring requests across the organization.
The deployment emphasized core Applicant Tracking System capabilities including job requisition management, public job posting integration, candidate profile and resume capture, pipeline stage tracking, interview scheduling coordination and offer workflow orchestration. Configuration included role based access for recruiters and hiring managers, standardized interview stages and pipeline hygiene, and centralization of candidate data for operational hiring workflows and reporting. Lever ATS functions as Tune's primary system of record for companywide talent acquisition activities.
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Tune AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Tune implemented Zoominfo Chat on its website. Zoominfo Chat, classified as Chatbots and Conversational AI, was provisioned to support sales and marketing customer engagement and inbound lead capture on Tune’s public web properties.
Configuration work focused on designing conversational workflows, lead qualification prompts, reusable response sets, and automated handoffs to internal teams, reflecting common Chatbots and Conversational AI functional capabilities. The Zoominfo Chat deployment was embedded as a web widget on Tune’s site, instrumented to capture session transcripts and structured lead details for internal review, and configured with admin controls to enable non‑technical updates to messaging and qualification logic.
Operational governance assigned ownership of conversation content and qualification criteria to marketing, with sales operations owning escalation and routing rules. Zoominfo Chat is the primary conversational interface on Tune’s website, managed through a cross‑functional process that integrates chat script maintenance and lead handling into Tune’s existing digital engagement workflows.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Tune Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2014 | 2014 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Tune eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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Tune CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2014 | 2014 |
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Customer Support | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2016 | 2016 |
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Tune ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2021 | 2021 |
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Tune TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Risk Management | TRM |
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2021 | 2021 |
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Tune IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Database Management | IaaS |
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2014 | 2014 |
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Tune CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Tune
Apps Being Evaluated by Tune Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||