Kansas City, 64154, MO,
United States
United Country Real Estate Technographics
United Country Real Estate Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by United Country Real Estate and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5000 United Country Real Estate employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that United Country Real Estate has purchased the following applications: BombBomb Essentials for Audio Video and Web Conferencing in 2021, AdRoll for Digital Advertising Platform in 2016, NextRoll Cookie Consent Banner for Governance, Risk and Compliance in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems United Country Real Estate is running and its propensity to invest more and deepen its relationship with BombBomb , NextRoll , Lumen Technologies or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing United Country Real Estate revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for United Country Real Estate intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
United Country Real Estate Tech Stack and Enterprise Applications
United Country Real Estate Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BombBomb | Legacy | BombBomb Essentials | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
In 2021, United Country Real Estate deployed BombBomb Essentials as part of its Audio Video and Web Conferencing tooling on the corporate website. BombBomb Essentials is implemented on the public site to deliver embedded video experiences and to support video-based messaging tied to property listings and contact points. The implementation centers on standard BombBomb Essentials capabilities, including in-browser video recording and playback, embedded player components, and video email messaging used in customer-facing engagement workflows. Deployment uses front-end script embedding and page-level widgets to surface video content alongside property detail pages and lead capture forms. Operational coverage is focused on the website, where BombBomb Essentials components are controlled through content templates and front-end configuration, and governance is handled via website content workflows to determine which listing pages and contact flows expose video functionality.
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United Country Real Estate CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NextRoll | Legacy | AdRoll | Digital Advertising Platform | CRM | n/a | 2016 | 2016 |
In 2016, United Country Real Estate deployed AdRoll as a Digital Advertising Platform on its website to support marketing and customer acquisition workflows. The implementation placed site level tracking to enable cross site retargeting tied to property listings and lead capture flows. The AdRoll deployment focused on pixel based audience building, retargeting campaign configuration, dynamic creative delivery and audience segmentation consistent with Digital Advertising Platform capabilities. Configuration work included embedding AdRoll site tags across listing pages and lead capture flows to populate cookie based audience lists and feed those lists into display and social campaign segments. Operational ownership rested with marketing and digital teams who managed campaign setup, audience segmentation and creative rotations, while tag governance and privacy compliance aligned with the site level deployment. United Country Real Estate implemented AdRoll as a Digital Advertising Platform to centralize advertising execution on its website and support ongoing marketing operations.
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United Country Real Estate TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NextRoll | Legacy | NextRoll Cookie Consent Banner | Governance, Risk and Compliance | TRM | n/a | 2019 | 2019 |
In 2019, United Country Real Estate deployed NextRoll Cookie Consent Banner as part of its Governance, Risk and Compliance controls on its public website in the United States. The implementation uses the AdRoll CMP System on their website to display consent banners and capture visitor cookie preferences. Deployment emphasis included web consent capture, preference storage, and client side enforcement to ensure tags align with user choices.
The NextRoll Cookie Consent Banner was configured to provide consent collection, granular preference management, and consent signal propagation to downstream advertising and analytics workflows, reflecting Governance, Risk and Compliance functional patterns. Operational ownership is centered on digital marketing and privacy governance teams, with the CMP embedded in site level tag control and consent orchestration. The configuration supports compliance workflows and centralized consent decisioning across the company web estate.
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United Country Real Estate IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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United Country Real Estate CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Web Gateways (SWG) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at United Country Real Estate
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by United Country Real Estate Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-12-01 | United Country Real Estate | Evaluated | Bloomberg | Bloomberg FXGO | Trading Platform | Investment Management |
| 2025-04-08 | United Country Real Estate | Evaluated | Legacy Vendor | Legacy | Legacy System | Legacy |