United Gas & Power Technographics
United Gas & Power Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by United Gas & Power and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 45 United Gas & Power employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that United Gas & Power has purchased the following applications: LiveChat for Chatbots and Conversational AI in 2019, Microsoft 365 for Collaboration in 2015, HubSpot Ads for Digital Advertising Platform in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems United Gas & Power is running and its propensity to invest more and deepen its relationship with LiveChat, Inc. , Microsoft , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing United Gas & Power revenues, which have grown to $21.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for United Gas & Power intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
United Gas & Power Tech Stack and Enterprise Applications
United Gas & Power AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, United Gas & Power implemented LiveChat on its website. The deployment integrates LiveChat as a Chatbots and Conversational AI component to support real-time customer service and online inquiry handling for the UK based utility.
The implementation uses the LiveChat web widget supplied by LiveChat, Inc., embedded across customer facing pages, leveraging standard capabilities such as chat routing, canned responses, chat transcripts, and basic conversational automation. Configuration reflects a small enterprise SaaS deployment with agent queues and browser based agent consoles handling customer service and sales inquiry workflows. Governance emphasis included establishing agent shift coverage and scripted response libraries to align web chat with existing support processes.
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United Gas & Power Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, United Gas & Power implemented Microsoft 365. The public website references Microsoft 365 and the deployment is aligned with the Collaboration apps category, signaling a tenant-level use of Microsoft 365 for corporate communication and content workflows. This implementation establishes cloud-hosted productivity and collaboration capabilities for the company headquartered in the United Kingdom.
Microsoft 365 configuration is consistent with standard Collaboration deployments, including email and calendaring, document management and file sync, and real-time team communication tools, as provided by Microsoft 365. For a 45 employee utilities firm, governance and administration are expected to be centralized within a single tenant, covering user provisioning, access controls, and content governance to support IT, operations and customer-facing functions. The website-level reference to Microsoft 365 ties the application name Microsoft 365 directly to United Gas & Power Collaboration across internal teams and site content management.
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United Gas & Power CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot Ads | Digital Advertising Platform | CRM | n/a | 2021 | 2021 |
In 2021 United Gas & Power implemented HubSpot Ads as a Digital Advertising Platform to support marketing and demand generation on its public website. The deployment placed HubSpot Ads tracking and campaign modules directly on ugp.co.uk, enabling web-based ad management, pixel instrumentation, and on-site conversion tracking for lead capture.
HubSpot Ads was configured to manage campaign creation, audience segmentation, ad creative tracking, and attribution workflows typical of a Digital Advertising Platform, scaled for a 45-employee utilities firm operating in the United Kingdom. Operational ownership was centralized in marketing, with configuration focused on web event collection and marketing workflow triggering to route captured leads into the company marketing processes.
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2022 | 2022 |
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United Gas & Power PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2021 | 2021 |
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United Gas & Power IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at United Gas & Power
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by United Gas & Power Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-05-26 | United Gas & Power | Evaluated | OutSystems | OutSystems Platform | Apps Development | PaaS |