Urban Outfitters
5000 South Broad St,
Philadelphia, 19112-1495, PA,
United States
Philadelphia, 19112-1495, PA,
United States
1 215-454-5500
Retail
Urban Outfitters Technographics
Urban Outfitters Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Urban Outfitters and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 28000 Urban Outfitters employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Urban Outfitters has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2015, SAP SuccessFactors Employee Central for Core HR in 2017, Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Urban Outfitters is running and its propensity to invest more and deepen its relationship with Oracle , Block (ex Square, Inc) , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Urban Outfitters revenues, which have grown to $5.15 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Urban Outfitters intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Urban Outfitters Tech Stack and Enterprise Applications
Urban Outfitters ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Urban Outfitters implemented Oracle E-Business Suite as the core ERP Financial platform for its global finance portfolio. The program led strategy, project delivery, and ongoing support for Oracle EBS R12 alongside complementary financial systems including Hyperion, Vertex, and WebCenter.
Implementation focused on configuring core financial modules within Oracle E-Business Suite R12, including General Ledger, Accounts Payable, Accounts Receivable, Fixed Assets, and Cash Management. Workstreams addressed multi-entity and multi-currency accounting, period close orchestration, and chart of accounts harmonization to support consolidated reporting. Configuration emphasized standardization of financial workflows, subledger integration, and automated journal processing consistent with ERP Financial best practices.
Integrations tied Oracle E-Business Suite to Hyperion for consolidation and reporting, to Vertex for tax calculation and compliance, and to WebCenter for document capture and retention, establishing a federated financial systems landscape. Interfaces and batch orchestration were used to synchronize master data, intercompany transactions, and period close artifacts across systems. Operational coverage spanned the global finance organization, shared services, tax, and treasury functions.
Governance combined centralized program oversight with finance process owners to manage release cycles, change control, and support handoffs between project delivery and operations. The engagement encompassed strategy, delivery, and post go live support to sustain Oracle E-Business Suite as the enterprise ERP Financial backbone.
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Payment Processing | ERP |
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2021 | 2021 |
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Urban Outfitters HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP SuccessFactors Employee Central | Core HR | HCM | n/a | 2017 | 2017 |
In 2017, Urban Outfitters implemented SAP SuccessFactors Employee Central as its Core HR platform. The deployment established SAP SuccessFactors Employee Central as the authoritative employee master for workforce data and organizational structure across the retailers HR landscape.
Configuration work centered on core HR capabilities typical of the Core HR category, including centralized employee records, organizational management, position and job structures, and workforce administration. The implementation included configuration of role-based access controls and HR business rules to support standard HR lifecycle events and employee data governance.
The program ran alongside existing ADP and Kronos HR systems, with data synchronization and reconciliation workstreams to align payroll and timekeeping records between SAP SuccessFactors Employee Central and those systems. Operational coverage emphasized HR and payroll-adjacent functions, including human resources, payroll data feeds, and timekeeping interfaces used by store and corporate personnel.
Governance was formalized to centralize HRIS ownership and introduce data stewardship for employee master records, creating a single-source governance model for HR data. The initiative focused on standardizing HR processes and workflows to feed downstream payroll and timekeeping systems while retaining the established ADP and Kronos environments for payroll and labor management.
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Core HR | HCM |
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2020 | 2020 |
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Core HR | HCM |
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2020 | 2020 |
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Onboarding | HCM |
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2016 | 2016 |
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Payroll | HCM |
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2014 | 2014 |
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Performance and Goal Management | HCM |
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2009 | 2009 |
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Recruiting, Applicant Tracking System | HCM |
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2013 | 2013 |
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Talent Management | HCM |
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2016 | 2016 |
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Time and Attendance | HCM |
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2014 | 2014 |
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Workforce Management | HCM |
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2014 | 2014 |
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Workforce Scheduling | HCM |
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2018 | 2018 |
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Urban Outfitters AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Urban Outfitters deployed Salesforce Chat (formerly Salesforce Live Agent) on its website. The implementation uses Salesforce Chat within the Chatbots and Conversational AI category to provide website embedded real time messaging for online customer engagement and support. The deployment surfaces an embedded chat widget across product and support pages to capture pre chat information and initiate live sessions with service agents.
Functional capabilities implemented reflect standard Salesforce Chat workflows, including session based real time messaging, agent routing and queuing, pre chat data capture, chat transfer between agents, and transcript generation. Operational scope is centered on online customer support and e commerce customer engagement across Urban Outfitters web properties, with agent workflows consolidated into centralized service queues. Governance emphasized chat handling rules and agent routing configuration to standardize response handoffs and transcript retention for customer service operations.
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Urban Outfitters Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2013 | 2013 |
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Analytics and BI | Analytics and BI |
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2015 | 2015 |
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Analytics and BI | Analytics and BI |
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2015 | 2015 |
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Analytics and BI | Analytics and BI |
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2021 | 2021 |
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Data Warehouse | Analytics and BI |
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2014 | 2015 |
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Urban Outfitters Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Event Management | Collaboration |
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2020 | 2020 |
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Urban Outfitters Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2019 | 2019 |
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Web Content Management | Content Management |
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2017 | 2017 |
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Urban Outfitters eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Urban Outfitters CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Call Center | CRM |
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2024 | 2024 |
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Customer Analytics | CRM |
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2006 | 2006 |
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Customer Engagement, Customer Loyalty | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2014 | 2015 |
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Tag Management | CRM |
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2016 | 2016 |
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Urban Outfitters EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2015 | 2015 |
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EPM | EPM |
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2017 | 2017 |
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Financial Consolidation and Close | EPM |
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2015 | 2015 |
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Urban Outfitters ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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Application Performance Management | ITSM |
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2017 | 2017 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Urban Outfitters PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Product Lifecycle Management | PLM and Engineering |
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2013 | 2013 |
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Urban Outfitters TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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AML, Fraud and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Treasury Management | TRM |
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2017 | 2017 |
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Urban Outfitters IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2004 | 2004 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2004 | 2004 |
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Data Warehouse Appliance | IaaS |
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2014 | 2014 |
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Database Management | IaaS |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Urban Outfitters
| First Name | Last Name | Title | Function | Department | Phone | |
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IT Director Enterprise Reporting and Marketing Systems | Director | Marketing | |
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Director | Global Analytics, Optimization, & Consumer Research | Director | Finance | |
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Global Customer Analytics Manager | Manager | Customer Service | |
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CIO | CXO | Finance | |
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Chief Financial Officer | CXO | Finance | |
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Executive Director, Corporate Development & Finance | Director | Finance | |
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Chief Operating Officer | CXO | Finance | |
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Executive Director - Procurement | Director | Procurement | |
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Finance Director | Director | Finance | |
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A/P Manager | Manager | Finance | |
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Director of Financial Planning | Director | Finance | |
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Chief Tax Officer | CXO | Finance | |
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Director, Payroll & HRIS | Director | HR | |
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Global Treasury Director | Director | Finance | |
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Director of Planning | Director | Finance | |
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Financial Systems Manager | Manager | IT | |
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Senior Purchasing Manager | Manager | Procurement | |
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Senior Director, Global Sourcing Operations | Director | Procurement | |
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Director of Sourcing | Director | Procurement | |
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Chief Operating Officer | CXO | Finance | |
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Chief Financial Officer | CXO | Finance | |
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VP Operations | VP | Operations | |
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Chief Talent Officer | CXO | HR | |
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North American Retail Operations Director | Director | Finance | |
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HR Manager | Manager | HR | |
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Administration Officer | Director | Operations | |
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Director, Workforce Management & Continuous Improvement | Director | HR | |
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Director, Customer Retention and Loyalty | Director | Customer Service | |
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Global Director of Retail Solutions & Customer Experience | Director | Customer Service | |
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Senior Customer Experience Manager | Manager | Customer Service | |
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Director, Digital Experience | Director | IT | |
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CIO | CXO | Finance | |
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CTO | CXO | Finance | |
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Executive Director of Technology | Director | IT | |
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Director of Engineering | Director | Finance | |
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Senior Salesforce Administrator | Manager | Marketing | |
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Apps Being Evaluated by Urban Outfitters Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Urban Outfitters IT executives and key decision makers. This section highlights Urban Outfitters's latest recorded technology evaluations, including Blue Yonder Luminate Order Fulfillment for Order Management on 2025-04-22, Oracle Property Manager for Real Estate Property Management on 2024-07-11, and Stripe Payments for Payment Processing on 2024-06-26. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Urban Outfitters digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| 2025-04-22 | Urban Outfitters | Evaluated | Blue Yonder | Blue Yonder Luminate Order Fulfillment | Order Management | SCM |
| 2024-07-11 | Urban Outfitters | Evaluated | Oracle | Oracle Property Manager | Real Estate Property Management | ERP Services and Operations |
| 2024-06-26 | Urban Outfitters | Evaluated | Stripe | Stripe Payments | Payment Processing | ERP |
FAQ - APPS RUN THE WORLD Urban Outfitters Technographics
Urban Outfitters is a Retail organization based in United States,
with around 28000 employees and annual revenues of $5.15 billion.
Urban Outfitters operates a diverse technology stack with applications such as
Oracle E-Business Suite, SAP SuccessFactors Employee Central and Salesforce Chat (formerly Salesforce Live Agent),
covering areas like ERP Financial, Core HR and Chatbots and Conversational AI.
Urban Outfitters has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, SAP and Salesforce.
Urban Outfitters recently adopted applications including
8x8 Contact Center in 2024, Block Afterpay in 2021 and JRNI Analytics in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Urban Outfitters’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Urban Outfitters’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Urban Outfitters technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.