Urmi Group
Sam Tower, Level- 2,3,4 & 5 House-4, Road-22, Gulshan-1,
Dhaka, 1212,
Bangladesh
Dhaka, 1212,
Bangladesh
880-2-8837616
Manufacturing
Urmi Group Technographics
Urmi Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Urmi Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8000 Urmi Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Urmi Group has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2019, WooCommerce for eCommerce in 2022, Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Urmi Group is running and its propensity to invest more and deepen its relationship with Oracle , Automattic , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Urmi Group revenues, which have grown to $170.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Urmi Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Urmi Group Tech Stack and Enterprise Applications
Urmi Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2019 | 2020 |
In 2019, Urmi Group implemented Oracle E-Business Suite to address core ERP Financial requirements at its Mirpur, Dhaka manufacturing operations. The deployment targeted the company finance organization within Bangladesh, supporting a manufacturing business with approximately 8,000 employees and reported revenue of 170000000.
The Oracle E-Business Suite implementation encompassed a suite of financial modules including GL, AP, AR, CE, FA, EBSTax, Oracle Internet Expense, Advanced Global Intercompany System and Treasury. Configuration work focused on chart of accounts design, subledger to ledger interfacing, tax engine parameterization through EBSTax and automated expense workflows using Oracle Internet Expense, reflecting standard ERP Financial functional workflows.
Operational coverage included finance, treasury and tax functions at the Mirpur site, with the Advanced Global Intercompany System used to centralize intercompany settlements and reconcile transactions across business units. The project emphasized statutory tax handling and expense management to meet local reporting requirements while consolidating financial processing on Oracle E-Business Suite.
Governance and rollout leveraged inhouse Oracle EBS functional resources, including a senior application consultant who served as implementer and provided configuration and post go live support during a tenure spanning 2013 to 2020. The Oracle E-Business Suite implementation established a centralized ERP Financial platform for Urmi Group, embedding subledger controls and standardized month end, payments, tax and intercompany processing workflows.
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Urmi Group eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, Urmi Group implemented WooCommerce on its corporate website to establish a direct eCommerce channel for product sales. The deployment uses WooCommerce to manage online product presentation, shopping cart and checkout workflows, and customer account and order capture for Urmi Group's manufacturing portfolio, and it operates within Automattic's WordPress ecosystem.
The implementation leverages core WooCommerce capabilities including product catalog management with SKU and variation support, cart and checkout orchestration, shipping and tax rules configuration, and coupon and promotion controls. Operational scope centers on the customer facing storefront and centralized order capture, supporting Sales, Marketing, and Customer Service functions through web order intake and catalog publishing. Governance has been organized around plugin and extension management, WordPress administrative roles, and catalog update processes to control product data and pricing. The architecture is extension driven with emphasis on configuration based workflows and ongoing plugin governance to maintain stability of the eCommerce channel.
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Urmi Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2022 | 2022 |
In 2022, Urmi Group implemented Salesforce Sales Cloud. The deployment establishes Salesforce Sales Cloud as the principal Sales Automation,CRM,Sales Engagement platform for the company’s customer acquisition and commercial operations.
The implementation leveraged core Sales Cloud functional modules, including lead management, contact and account management, opportunity management, and sales pipeline forecasting. Configuration work emphasized web-to-lead capture embedded on the corporate website, automated routing and assignment rules, and sales engagement workflows to support structured qualification and follow up by commercial teams.
Operational coverage centers on the sales and marketing functions within Urmi Group in Bangladesh, with CRM records and processes built to reflect manufacturing customer hierarchies and B2B sales motions. Governance was implemented through standardized lead qualification criteria, role based access controls, and pipeline reporting structures within Salesforce Sales Cloud to enforce consistent workflow execution and data stewardship.
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Urmi Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Urmi Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
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Manager IT | Manager | Finance | |
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CFO | CXO | Finance | |
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Assistant General Manager - IT | Director | Operations | |
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Executive, Accounts & Finance | Manager | Finance | |
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Apps Being Evaluated by Urmi Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Urmi Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Urmi Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Urmi Group Technographics
Urmi Group is a Manufacturing organization based in Bangladesh,
with around 8000 employees and annual revenues of $170.0 million.
Urmi Group operates a diverse technology stack with applications such as
Oracle E-Business Suite, WooCommerce and Salesforce Sales Cloud,
covering areas like ERP Financial, eCommerce and Sales Automation, CRM, Sales Engagement.
Urmi Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Automattic and Salesforce.
Urmi Group recently adopted applications including
WooCommerce in 2022, Salesforce Sales Cloud in 2022 and Cloudflare CDN in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Urmi Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Urmi Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Urmi Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.