Huntingdon Valley, 19006, PA,
United States
Vanko Trading Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Vanko Trading and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Vanko Trading employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Vanko Trading has purchased the following applications: PayPal Braintree for Payment Processing in 2013, Feedvisor 360 for Price Optimization in 2013, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Vanko Trading is running and its propensity to invest more and deepen its relationship with PayPal , Visa , Feedvisor or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Vanko Trading revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Vanko Trading intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2013 | 2013 |
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Payment Processing | ERP Financial Management |
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2013 | 2013 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Feedvisor | Legacy | Feedvisor 360 | Price Optimization | ERP Services and Operations | n/a | 2013 | 2013 |
In 2013, Vanko Trading implemented Feedvisor 360 for Price Optimization to automate marketplace pricing decisions across its US online retail portfolio. Feedvisor 360 was deployed to run algorithmic repricing across storefronts including Paracord Store and Survival Camping World, enabling real time adjustment of marketplace offers and price elasticity tuning to support competitiveness and margin management. The deployment targeted pricing and commerce workflows within the small retailer environment, consolidating repricing logic into a centralized algorithmic engine.
The implementation shifted pricing governance toward automated repricing workflows and integrated repricing outputs into day to day listing management, impacting pricing, commerce, and marketing functions. Feedvisor 360 operated as the core repricing capability for marketplace listings, orchestrating price updates and competitive responses without named system integrations disclosed. According to Feedvisor’s Best of SaaS write up the engagement produced materially improved margins with a reported ~50% increase in profits for the retailer.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2012 | 2012 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2015 | 2015 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Inventory Management | SCM |
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2011 | 2011 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Marketing Analytics, Sales Analytics, Customer Support | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Tag Management | CRM |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2018 | 2018 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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