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Vietnam Maritime Bank (MSB)
Location
No. 54A Nguyen Chi Thanh Lang Thuong Ward Dong Da District,
Hanoi, 10000,
Vietnam
Website
https://www.msb.com.vn/
Phone
84 24 3771-8989
Artw industry
Banking and Financial Services
Employee
Revenue

Vietnam Maritime Bank (MSB) Technographics

Vietnam Maritime Bank (MSB) Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Vietnam Maritime Bank (MSB) and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6308 Vietnam Maritime Bank (MSB) employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Vietnam Maritime Bank (MSB) has purchased the following applications: Temenos T24 for Core Banking in 2021, Mobio CDP for Customer Data Platform in 2021, Oracle E-Business Suite for ERP Financial in 2011 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Vietnam Maritime Bank (MSB) is running and its propensity to invest more and deepen its relationship with Temenos , Mobio , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Vietnam Maritime Bank (MSB) revenues, which have grown to $980.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Vietnam Maritime Bank (MSB) intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Vietnam Maritime Bank (MSB) Data, Technology Stack, and Enterprise Applications
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Temenos Legacy Temenos T24 Core Banking ERP Services and Operations n/a 2021 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Mobio Legacy Mobio CDP Customer Data Platform CRM n/a 2021 2021 In 2021, Vietnam Maritime Bank (MSB) deployed Mobio CDP on premises as a Customer Data Platform to centralize customer journeys across its retail and commercial banking operations in Vietnam. The implementation targeted sales and marketing workflows and frontline relationship manager and branch manager activity to enable personalized engagement and automated lead handling. MSB configured Mobio CDP to provide identity resolution, journey orchestration, campaign execution and reporting capabilities typical of a Customer Data Platform, and to automate sales lead distribution into RM and BM workflows. The deployment supported high volume personalized MarTech campaigns, enabling tens of millions of personalized messages per month and centralized conversion tracking through campaign reporting. The on premises Mobio CDP was integrated with bank customer touchpoints and channel systems to ingest behavioral signals and trigger campaign delivery across digital and branch channels, while operational coverage focused on retail and commercial banking teams in Vietnam. Governance changes accompanied the rollout, shifting lead assignment and campaign approval processes toward marketing and frontline sales ownership to operationalize automated lead distribution. MSB reported a threefold increase in conversion after about six months and noted improved RM and BM efficiency as a result of the Mobio CDP implementation. The project positioned Mobio CDP as the bank level Customer Data Platform supporting orchestration of customer journeys, lead automation and personalized engagement for Vietnam Maritime Bank.
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Oracle Legacy Oracle E-Business Suite ERP Financial ERP Financial Management n/a 2011 2012
HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Recruiting, Applicant Tracking System HCM 2015 2015
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Web Content Management Content Management 2021 2021
Web Content Management Content Management 2022 2022
IT Decision Makers and Key Stakeholders at Vietnam Maritime Bank (MSB)
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Vietnam Maritime Bank (MSB) Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Vietnam Maritime Bank (MSB) Technographics

Vietnam Maritime Bank (MSB) is a Banking and Financial Services organization based in Vietnam, with around 6308 employees and annual revenues of $980.0 million.

Vietnam Maritime Bank (MSB) operates a diverse technology stack with applications such as Temenos T24, Mobio CDP and Oracle E-Business Suite, covering areas like Core Banking, Customer Data Platform and ERP Financial.

Vietnam Maritime Bank (MSB) has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Temenos, Mobio and Oracle.

Vietnam Maritime Bank (MSB) recently adopted applications including Liferay Digital Experience Platform (DXP) in 2022, Temenos T24 in 2021 and Mobio CDP in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Vietnam Maritime Bank (MSB)’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Vietnam Maritime Bank (MSB)’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Vietnam Maritime Bank (MSB) technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.