Viki, Inc.
101 First Street, Suite 211,
Palo Alto, 94022, CA,
United States
Palo Alto, 94022, CA,
United States
1 165-820-0575
Media
Viki, Inc. Technographics
Viki, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Viki, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Viki, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Viki, Inc. has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Workday Recruiting for Recruiting, Applicant Tracking System in 2020, GumGum for Artificial Intelligence Marketing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Viki, Inc. is running and its propensity to invest more and deepen its relationship with Intuit , Stripe , Workday or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Viki, Inc. revenues, which have grown to $18.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Viki, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Viki, Inc. Tech Stack and Enterprise Applications
Viki, Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, Viki, Inc. deployed Intuit Quickbooks Enterprise as its ERP Financial platform. The deployment centralized transactional accounting and established a single source of record for the media company within the ERP Financial category.
The implementation emphasized core financial modules, including general ledger, accounts payable, accounts receivable, invoicing, and financial reporting. Intuit Quickbooks Enterprise was configured to support a structured chart of accounts, periodic close schedules, and recurring transaction automation consistent with small to midmarket finance operations.
Operational coverage focused on the finance and accounting functions, with the system used for month end close workflows, transaction posting, and audit trail capture. Role based access controls and segregation of duties settings were applied to align system permissions with corporate finance controls and compliance requirements.
Governance work included a chart of accounts redesign, documented close procedures, and training for accounting staff to standardize processes and controls. The rollout framed financial workflows and reporting around Intuit Quickbooks Enterprise to consolidate bookkeeping, invoicing, and financial consolidation activities.
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Payment Processing | ERP |
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2021 | 2021 |
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Viki, Inc. HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Recruiting | Recruiting, Applicant Tracking System | HCM | n/a | 2020 | 2020 |
In 2020, Viki, Inc. implemented Workday Recruiting as its Recruiting,Applicant Tracking System and surfaced the application directly on its public careers site. The deployment uses Workday Recruiting as a cloud SaaS career-site and applicant intake layer, enabling job posting and candidate capture from Viki's website.
Workday Recruiting was configured to support core applicant tracking workflows including requisition creation and approval, job posting synchronization to the embedded careers pages, candidate profile intake, interview scheduling, and offer management. The implementation emphasizes configurable pipeline stages and candidate status tracking consistent with Recruiting,Applicant Tracking System functionality.
The integration scope specifically includes embedding Workday Recruiting workflows on Viki's website to collect applicants and route candidate records into the Workday Recruiting tenant. Operational coverage centers on talent acquisition, HR recruiting teams, and hiring managers, who use the system to manage requisitions, assessments, and interview feedback across open roles.
Governance was aligned to recruiting roles and approval chains within Workday Recruiting, with recruiter and hiring manager permissions configured to enforce workflow handoffs and data stewardship. The implementation narrative highlights career-site integration, centralized applicant tracking, and role-based workflow governance using Workday Recruiting.
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Viki, Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Viki, Inc. deployed GumGum on its public website, viki.com. GumGum is implemented as an Artificial Intelligence Marketing solution using a client-side tag embedded in site templates to surface contextual signals and enable real-time ad decisioning across Viki web pages.
The implementation leverages GumGum capabilities aligned with Artificial Intelligence Marketing, including content classification, contextual targeting, image-based content analysis, and ad placement orchestration to support display and native advertising workflows. Operational responsibility is concentrated in marketing and advertising operations, who configure targeting and creative rules, while the GumGum tag is surfaced through Viki's site ad delivery layer and integrated into the publisher monetization and digital marketing workflow.
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Viki, Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2011 | 2011 |
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Viki, Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Viki, Inc. TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Viki, Inc. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2013 | 2013 |
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Viki, Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2011 | 2011 |
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Viki, Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Viki, Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Executive Officer | CXO | Finance | |
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Chief Technology Officer | CXO | IT | |
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CFO | CXO | Finance | |
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Co-Founder | CXO | Finance | |
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Apps Being Evaluated by Viki, Inc. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Viki, Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Viki, Inc. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Viki, Inc. Technographics
Viki, Inc. is a Media organization based in United States,
with around 150 employees and annual revenues of $18.0 million.
Viki, Inc. operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Workday Recruiting and GumGum,
covering areas like ERP Financial, Recruiting, Applicant Tracking System and Artificial Intelligence Marketing.
Viki, Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Workday and GumGum.
Viki, Inc. recently adopted applications including
Stripe Payments in 2021, Salesforce Sales Cloud in 2021 and Google Cloud Platform (GCP) in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Viki, Inc.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Viki, Inc.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Viki, Inc. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.