VMLY&R
250 NW Richards Rd,
Kansas City, 64116, MO,
United States
Kansas City, 64116, MO,
United States
1 816-283-0700
Communications
VMLY&R Technographics
VMLY&R Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by VMLY&R and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 7000 VMLY&R employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that VMLY&R has purchased the following applications: SAP Business All-In-One for ERP Financial in 2013, iCIMS Recruit Applicant Tracking System for Applicant Tracking System in 2012, Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) for Analytics and BI in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems VMLY&R is running and its propensity to invest more and deepen its relationship with SAP , iCIMS , Sterling Talent Solutions or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing VMLY&R revenues, which have grown to $720.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for VMLY&R intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
VMLY&R Tech Stack and Enterprise Applications
VMLY&R ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Business All-In-One | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, VMLY&R implemented SAP Business All-In-One to standardize core financial operations. The deployment targeted ERP Financial capabilities across corporate finance, accounting, and shared services, aligning the company’s financial ledger, transactional processing, and reporting workflows with a single enterprise application.
The program included hands-on configuration work and a structured enablement strategy, with staff designing and facilitating end user training specifically for SAP Business All-In-One. VMLY&R launched its learning management system and internal knowledge sharing programs to host role-based curricula, and developed eLearning programs for both internal users and client-facing audiences to codify process and system knowledge.
A Technology Boot Camp training program was delivered to accelerate proficiency among functional teams, and instructional design practices were applied to create scenario-based training for finance and operational roles. Training vendor and technical partner relationships were managed to coordinate content production, vendor-delivered workshops, and ongoing learning services supporting the SAP Business All-In-One rollout.
Operational coverage emphasized cross-functional enablement rather than system replatforming, with governance focused on training standards, content lifecycle management, and sustainment through the LMS. These implementation activities established a structured knowledge management and user enablement framework for SAP Business All-In-One within VMLY&R.
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VMLY&R HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iCIMS | Legacy | iCIMS Recruit Applicant Tracking System | Applicant Tracking System | HCM | n/a | 2012 | 2012 |
In 2012, VMLY&R deployed iCIMS Recruit Applicant Tracking System as its Applicant Tracking System to manage external career site recruiting workflows. The iCIMS Recruit Applicant Tracking System is used to power the public careers site at careers-yr.icims.com, publishing job postings, collecting applicant submissions, and routing candidates to internal recruiting teams. Deployment focused on centralizing candidate intake for the company's talent acquisition function, supporting recruiters and hiring managers across the organization.
Implementation configured standard Applicant Tracking System capabilities including requisition management, job posting administration, candidate tracking and workflow orchestration for recruiter and hiring manager reviews. The solution's configuration emphasizes career site integration, application form capture, workflow routing, and recruiter-facing dashboards to manage pipelines and interview stages. Governance centered on HR and talent acquisition process ownership, with centralized intake and defined recruiter to hiring manager handoffs.
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BackGround Screening | HCM |
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2015 | 2015 |
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Core HR | HCM |
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2012 | 2018 |
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Learning and Development | HCM |
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2021 | 2021 |
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Payroll | HCM |
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2010 | 2018 |
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VMLY&R Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) | Analytics and BI | Analytics and BI | n/a | 2013 | 2018 |
In 2013, VMLY&R implemented Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) as a centralized Analytics and BI capability to formalize financial reporting and analytics. The deployment was led by a Financial Reporting Manager with a project team that included a Solution Architect, a Technical Expert, and a Team Lead, reflecting an organized delivery structure within the finance function.
Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) was configured to deliver three core functional layers. SSIS was used to build ETL workflows and scheduled data ingestion into SQL Server relational stores, SSAS provided semantic modeling for multi-dimensional analytical queries and business logic, and SSRS delivered parameterized, scheduled, and ad hoc report distribution for financial consumers.
The implementation integrated the Microsoft BI stack with transactional data sources and the company data warehouse through standardized data pipelines and shared data sources, supporting finance and centralized reporting teams. Operational coverage focused on financial reporting processes with ownership assigned to the finance reporting organization and technical stewardship provided by the Solution Architect and Technical Expert.
Governance included defined report ownership, ETL job scheduling and monitoring, model version control, and a change management workflow to coordinate report updates and data model changes. The project emphasized architecture discipline for Analytics and BI, with explicit roles for managerial oversight and technical governance to sustain ongoing report operations.
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VMLY&R Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2017 | 2017 |
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VMLY&R Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2020 | 2020 |
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Web Content Management | Content Management |
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2020 | 2020 |
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VMLY&R CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Social Media Management | CRM |
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2023 | 2023 |
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VMLY&R ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2020 | 2020 |
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VMLY&R TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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VMLY&R PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2020 | 2020 |
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VMLY&R IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Cloud Storage | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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VMLY&R CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at VMLY&R
| First Name | Last Name | Title | Function | Department | Phone | |
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HR Director | Director | HR | |
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HR Manager | Manager | HR | |
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HR Director | Director | HR | |
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VP Director of Talent | Director | HR | |
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VP Finance Planning and Analysis | VP | Finance | |
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Manager, Brand Strategy & Analytics | Manager | Marketing | |
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Director - Analytic Insights & Strategy | Director | Finance | |
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Deputy CFO Y&R EMEA | CXO | Finance | |
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Financial Controller | Director | Finance | |
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CFO | CXO | Finance | |
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Finance Director | Director | Finance | |
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Regional Finance Manager Y&R EMEA | Manager | Finance | |
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Senior Accounts Assistant/Accounts Payable Manager | Manager | Finance | |
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CEO | CXO | Finance | |
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HR Director | Director | HR | |
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HR Director | Director | HR | |
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IT Director | Director | IT | |
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Director, Talent Operations | Director | HR | |
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HR Talent Manager | Manager | HR | |
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Executive Creative Director, Global Recruiting & Retention | Director | HR | |
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Talent Director, North America | Director | HR | |
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Associate Director, Talent Aquisition | Director | HR | |
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Apps Being Evaluated by VMLY&R Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from VMLY&R IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the VMLY&R digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD VMLY&R Technographics
VMLY&R is a Communications organization based in United States,
with around 7000 employees and annual revenues of $720.0 million.
VMLY&R operates a diverse technology stack with applications such as
SAP Business All-In-One, iCIMS Recruit Applicant Tracking System and Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting),
covering areas like ERP Financial, Applicant Tracking System and Analytics and BI.
VMLY&R has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, iCIMS and Microsoft.
VMLY&R recently adopted applications including
Sociality.io Platform in 2023, Docebo LMS in 2021 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of VMLY&R’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates VMLY&R’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete VMLY&R technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.