AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Web-Translations Tech Stack and Enterprise Applications

Web-Translations ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite ERP ERP Financial ERP n/a 2008 2008
In 2008, Web-Translations implemented Oracle NetSuite ERP. The rollout targeted the company finance function within a 50 employee United Kingdom consumer packaged goods firm, with Oracle NetSuite ERP deployed under the ERP Financial category to consolidate core accounting and financial processes. The implementation focused on standard ERP Financial capabilities, including a centralized general ledger, accounts payable, accounts receivable, tax handling, fixed asset accounting, and financial reporting workflows. Configuration work emphasized a structured chart of accounts and period close controls to support recurring month end procedures and statutory reporting requirements appropriate for a UK headquartered CPG business. Operational configuration was aligned to support order to cash and procure to pay transaction flows between finance and commercial operations, and to centralize invoicing and receivables management. Data model and role based access controls were applied to ensure separation of duties across finance, billing, and operational teams without naming external system integrations. Governance and rollout were organized around finance ownership, with process documentation, role definitions, and staged adoption across accounting functions. Training and procedural changes were applied to embed routine financial operations in Oracle NetSuite ERP, with ongoing governance to maintain chart of accounts discipline and transaction control.
Web-Translations CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy Hubspot CRM CRM CRM n/a 2019 2019
In 2019, Web-Translations deployed Hubspot CRM to centralize customer and prospect data and to instrument inbound lead capture from its public website. Hubspot CRM was embedded on the Web-Translations website to capture contact submissions and form data, and to serve as the primary CRM for small sales and marketing teams within the company. The implementation used the cloud SaaS architecture of Hubspot CRM, configured with core CRM capabilities including contact and company records, a sales pipeline for deal and opportunity tracking, activity timelines for contact interactions, and marketing contact segmentation for targeted outreach. Operational coverage focused on sales and marketing functions, with governance defined around centralized record ownership and standardized form-to-contact mapping to ensure consistent data capture from the website into the CRM.
Marketing Automation CRM 2021 2021
Web-Translations ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
New Relic Legacy New Relic APM Application Performance Management ITSM n/a 2014 2014
In 2014 Web-Translations deployed New Relic APM on its website to establish continuous observability of customer-facing applications, positioning the work under Application Performance Management. The implementation focused on real-time monitoring of web transactions and server processes for a 50 person Consumer Packaged Goods business operating from the United Kingdom, with instrumentation targeted at the public website stack. New Relic APM was configured with agent-based instrumentation in application runtime tiers to capture transaction traces, error analytics, and response time metrics, and browser-level monitoring was used for real user performance visibility. Configuration emphasized per-application dashboards, transaction breakdowns, and error traces that align with standard Application Performance Management capabilities, enabling developers and operations to inspect slow traces and exception hotspots. Operational coverage centered on the website and associated backend services, with monitoring data mapped into development and operations workflows for incident detection and triage. Governance included defined alerting thresholds and dashboard ownership by engineering, and the implementation was structured to support continuous instrumentation and iterative tuning of monitored transactions rather than a one time rollout.

IT Decision Makers and Key Stakeholders at Web-Translations

First Name Last Name Title Function Department Email Phone
Founder & Managing Director Director Finance
Operations Director Director Finance
Operations Manager Manager Finance

Apps Being Evaluated by Web-Translations Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Web-Translations IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Web-Translations digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Web-Translations Technographics
Web-Translations is a Consumer Packaged Goods organization based in United Kingdom, with around 50 employees and annual revenues of $5.0 million.
Web-Translations operates a diverse technology stack with applications such as Oracle NetSuite ERP, Hubspot CRM and New Relic APM, covering areas like ERP Financial, CRM and Application Performance Management.
Web-Translations has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle, HubSpot and New Relic.
Web-Translations recently adopted applications including Hubspot Marketing Automation in 2021, Hubspot CRM in 2019 and New Relic APM in 2014, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Web-Translations’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Web-Translations’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Web-Translations technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.