West Bromwich, B71 4LF,
United Kingdom
West Bromwich Albion F.C. Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by West Bromwich Albion F.C. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 West Bromwich Albion F.C. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that West Bromwich Albion F.C. has purchased the following applications: Amazon EC2 for Application Hosting and Computing Services in 2014, Other Media Clubcast CMS for Content Management in 2020, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems West Bromwich Albion F.C. is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Other Media , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing West Bromwich Albion F.C. revenues, which have grown to $73.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for West Bromwich Albion F.C. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 | ||
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Other Media | Legacy | Other Media Clubcast CMS | Content Management | Content Management | n/a | 2020 | 2020 | In 2020 West Bromwich Albion F.C. implemented Other Media Clubcast CMS as its Content Management platform to centralise content publication and drive digital fan engagement across the club website and native iOS and Android apps in the United Kingdom. The deployment targeted CRM and digital engagement functions, unifying editorial output for match days and ongoing club communications under a single content platform. Other Media Clubcast CMS was configured with core Content Management capabilities including editorial publishing workflows, scheduling and live update support aligned to a match centre experience. Functional modules implemented include single sign on, a match centre for live and scheduled match content, interactive polls, and commerce integrations to connect digital storefronts or ticketing channels with published content. Integrations tied the Clubcast CMS into the club's CRM and broader digital engagement stack, while SSO provided a unified authentication experience across website and mobile apps. Operational governance focused on centralised content publication workflows to synchronize web and app channels and to shift editorial processes toward a single source of truth. The vendor cites strong commercial returns in its case study, reporting greater than 450 percent ROI for the Clubcast-powered solution. |
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 | ||
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Marketing Analytics | CRM |
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2016 | 2016 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Reservation and Booking Management | ERP Services and Operations |
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2021 | 2021 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Time and Attendance | HCM |
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2018 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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