West Mart Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by West Mart and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 West Mart employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that West Mart has purchased the following applications: Horoshop for eCommerce in 2021, eSputnik Marketing Automation for Marketing Automation in 2021, OVHcloud for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems West Mart is running and its propensity to invest more and deepen its relationship with Horoshop , eSputnik Marketing Automation Service , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing West Mart revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for West Mart intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Horoshop | Legacy | Horoshop | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, West Mart implemented Horoshop on its public website to establish online selling capability and address direct to consumer commerce. The deployment places Horoshop at the center of West Marts eCommerce operations, aligning the company, Horoshop, and the eCommerce business function to support product presentation and online order capture for the United States retailer.
The Horoshop implementation centers on standard eCommerce functional modules including a storefront product catalog, shopping cart and checkout flows, customer account management, and backend order management workflows. Configuration work concentrated on catalog structuring, pricing and promotions setup, and checkout configuration to fit a small retail operating model, with Horoshop serving as the primary application for website commerce.
Deployment is executed on West Marts website, with Horoshop providing the hosted storefront and front end commerce layer that is managed by the retailers internal team. Operational coverage is limited to the companys online retail function and is administered by the small retail staff, with governance focused on content publication cadence, order fulfillment processes, and customer service workflows driven through the Horoshop eCommerce application.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| eSputnik Marketing Automation Service | Legacy | eSputnik Marketing Automation | Marketing Automation | CRM | n/a | 2021 | 2021 |
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Tag Management | CRM |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OVHcloud | Legacy | OVHcloud | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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