Woodie’s
Burton Hall Rd, Sandyford Business Park,
Dublin, D24 XD88,
Ireland
Dublin, D24 XD88,
Ireland
353 1 295 9722
Retail
Woodie’s Technographics
Woodie’s Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Woodie’s and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Woodie’s employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Woodie’s has purchased the following applications: Access PeopleXD (formerly CoreHR) for Core HR in 2018, Kerridge k8 ERP for Distribution ERP in 2016, Pubble for Chatbots and Conversational AI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Woodie’s is running and its propensity to invest more and deepen its relationship with The Access Group , Kerridge Commercial Systems Limited , Pubble or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Woodie’s revenues, which have grown to $410.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Woodie’s intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Woodie’s Tech Stack and Enterprise Applications
Woodie’s HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| The Access Group | Legacy | Access PeopleXD (formerly CoreHR) | Core HR | HCM | n/a | 2018 | 2018 |
In 2018 Woodie’s implemented Access PeopleXD (formerly CoreHR) under the Core HR category to centralize HR, payroll and workforce management functions. The deployment delivered Core HR functionality across Personnel, Payroll, Time & Rostering, Expenses and Talent Management modules, and was provisioned for Woodie’s and its sister company Chadwick’s for company wide HR operations.
Access PeopleXD (formerly CoreHR) deployment included a concurrent implementation of a new learning management system, supporting a blended Learning and Development program that had been built from a green field state to 23 annual training initiatives. The rollout combined classroom training, training roadshows, on the job training, virtual reality training and e learning, and covered accredited programs mapped to the national framework of qualifications, aligning Talent Management with L&D delivery.
Operational coverage extended across HR administration, payroll processing, store level rostering and expenses workflows, with Talent Management used to coordinate development and succession activities. Project management for the HRIS roll out was led internally, and internal communications and company brand values were embedded as part of the program to align adoption and governance.
Governance changes included structured program management for HR technology projects and the introduction of standardized processes for training and event management tied back to the HR system. As an explicit outcome from the broader L&D and HR effort, Woodie’s was named Best Large L&D Organisation at the National Training Awards.
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Payroll | HCM |
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2018 | 2018 |
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Woodie’s ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kerridge Commercial Systems Limited | Legacy | Kerridge k8 ERP | Distribution ERP | ERP Services and Operations | n/a | 2016 | 2017 |
In 2016, Woodie’s implemented Kerridge k8 ERP to centralize Kitchen Sales operations across Woodie’s DIY Ltd, covering 37 retail locations in Ireland. The deployment targeted the Distribution ERP category and focused on standardizing quoting, order conversion and supplier ordering workflows for kitchens and bathrooms sales.
Kerridge k8 ERP was configured to manage quotation generation from CAD drawings, amended requoting, conversion of final quotations to sales orders, deposit taking and the automatic issuance of Purchase Notes to suppliers. The application scope included quoting and selling modules, order management, deposit tracking and supplier purchase note generation, with capabilities to ensure quotations reference only active supplier components.
The implementation included integrations with multiple CAD solutions to allow amended quotations to be created directly from revised drawings, and the solution was designed to sit alongside the existing point of sale system with minimal impact on POS operations. Operational coverage spanned sales, procurement and order planning functions across all 37 sites, enabling suppliers to commence planning once Purchase Notes are issued and allowing real time tracking of customer deposit payments.
Selection criteria referenced Kerridge Commercial Systems Limited experience in kitchen sales and joinery markets as a key factor in choosing Kerridge k8 ERP. Process changes emphasized the ability to handle quotation amendments and requoting at speed, to convert the latest quotation iteration into a sale, and to maintain visibility of deposit payments against orders in real time.
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Woodie’s AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pubble | Legacy | Pubble | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019 Woodie's implemented Pubble on its public website, deploying a web-embedded conversational layer to support online customer interactions. The Pubble deployment is categorized as Chatbots and Conversational AI and was applied to consumer touchpoints on woodies.ie to surface automated answers, capture inquiries, and manage chat sessions.
Configuration emphasized a site-embedded conversational widget and leveraged category-aligned capabilities such as knowledge base driven FAQ automation, conversational routing to live agents for handover, session analytics, and moderation controls. These functional modules address common e-commerce and customer service workflows including query triage, scripted conversational flows, and escalation pathways.
Operational coverage is focused on the company website and primarily impacts online customer service and digital commerce functions. Governance and content management were organized around web content owners and customer support operators who manage conversational content, response templates, and escalation procedures for the Pubble deployment.
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Woodie’s Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2019 | 2019 |
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Woodie’s eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Shipping Management | eCommerce |
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2021 | 2021 |
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Woodie’s CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Woodie’s ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2022 | 2022 |
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Woodie’s TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Woodie’s IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Woodie’s
| First Name | Last Name | Title | Function | Department | Phone | |
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CFO | CXO | Finance | |
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Finance Manager | Manager | Finance | |
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Financial Planning and Analysis Manager | Manager | Finance | |
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Chief Information Officer | CXO | IT | |
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Head Of Supply Chain | Director | Supply Chain | |
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Logistics Manager | Manager | Supply Chain | |
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CEO | CXO | Operations | |
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Supply Chain Administrator | Non Manager | Supply Chain | |
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HR Manager | Manager | HR | |
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HR Business Partner | Director | HR | |
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HR Business Partner | Director | HR | |
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Operations Director | Director | Operations | |
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Apps Being Evaluated by Woodie’s Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Woodie’s IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Woodie’s digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Woodie’s Technographics
Woodie’s is a Retail organization based in Ireland,
with around 1500 employees and annual revenues of $410.0 million.
Woodie’s operates a diverse technology stack with applications such as
Access PeopleXD (formerly CoreHR), Kerridge k8 ERP and Pubble,
covering areas like Core HR, Distribution ERP and Chatbots and Conversational AI.
Woodie’s has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as The Access Group, Kerridge Commercial Systems Limited and Pubble.
Woodie’s recently adopted applications including
Atlassian Jira Service Desk in 2022, Cloudflare CDN in 2022 and USPS Click-N-Ship in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Woodie’s’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Woodie’s’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Woodie’s technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.