Yoplait
Number One General Mills Blvd,
Minneapolis, 55426, MN,
United States
Minneapolis, 55426, MN,
United States
1 800-248-7310
Consumer Packaged Goods
Yoplait Technographics
Yoplait Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Yoplait and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1250 Yoplait employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Yoplait has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2012, Microsoft 365 for Collaboration in 2021, Lytics Decision Engine for Customer Data Platform in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Yoplait is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , Lytics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Yoplait revenues, which have grown to $1.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Yoplait intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Yoplait Tech Stack and Enterprise Applications
Yoplait ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2012 | 2012 |
In 2012, Yoplait implemented SAP ERP ECC 6.0 as its ERP Financial platform. The Yoplait SAP ERP ECC 6.0 ERP Financial implementation focused on order to cash and commercial accounting workflows within the Sales and Distribution scope.
Configuration work centered on Sales and Distribution functional modules, including enterprise structure setup defining Sales Organization, Division, Distribution Channel and Business Areas, and business area determination rules. Customer master configuration covered account groups, partner functions and partner determination procedures, with field-level controls applied as suppressed, mandatory or optional. Pricing was implemented using SAP condition technique components such as condition tables, condition types, access sequences, pricing procedures and condition exclusion, supporting standard pricing, price lists, customer specific prices, discounts, surcharges and rebates. Sales document processing was configured with sales document types, item categories, schedule lines, delivery and billing types, number ranges, item proposals and material determination.
Financial and operational postings were mapped through account determination procedures, account determination tables and account keys to align SD postings with finance. The implementation included configuration for inter-company sales and inter-company stock transfer orders and defined specific movement types for defective and subcontracted materials to control inventory flows. Credit control was implemented by assigning credit limits to customers in line with company policy.
The project followed ASAP methodology phases with planning, documentation, business scenario definition and team coordination, and included development and testing of end to end scenarios such as order capture, order management, order fulfillment and order delivery. Governance established master data standards, pricing governance and numbered transactional documents to support consistent commercial operations. Scenario testing and documentation were retained as part of rollout and operational handover.
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Yoplait Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Yoplait deployed Microsoft 365 to standardize Collaboration across corporate teams and to support content workflows connected to its public website. The implementation was scoped to the companys United States operations and covers an organization of approximately 1,250 employees, aligning Collaboration use cases around corporate email, team chat, document sharing, and web editorial coordination.
Microsoft 365 components implemented include Exchange Online for enterprise mail, Microsoft Teams for persistent chat and meetings, SharePoint Online for intranet and document libraries, OneDrive for individual file sync, and the Office productivity suite for content authoring. Configuration emphasized tenant-level identity and access controls, SharePoint information architecture aligned to marketing and communications workflows, and provisioning of site-level editors to support the public website publishing process. Governance was organized through role based access policies, retention and external sharing controls, and a staged user rollout managed by corporate IT to enforce collaboration and content publishing standards.
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Yoplait CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lytics | Legacy | Lytics Decision Engine | Customer Data Platform | CRM | n/a | 2013 | 2013 |
Yoplait implemented Lytics Decision Engine in 2013 to instrument its public website using a Customer Data Platform for real-time audience orchestration. The implementation targeted on-site personalization and decisioning workflows, embedding the Lytics Decision Engine into customer-facing pages to act on behavioral signals as they occur.
The deployment used core Customer Data Platform capabilities, including persistent customer profiles, event ingestion from browser sessions, real-time segmentation, and a rules-based decisioning layer. Lytics Decision Engine was configured to evaluate segment membership and trigger personalized content and experience variations, with configuration centered in marketing operations and campaign managers.
Integration scope was focused on the website, with client-side event collection and decisioning feeding the Lytics Decision Engine, and APIs exposing decisions to front-end experience layers. Operational ownership resided with digital marketing and marketing operations, who managed audience definitions, decision logic, and phased rollouts across site sections to control exposure and validate behavior.
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Data Management Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2015 | 2015 |
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Yoplait Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2015 | 2015 |
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Supplier Relationship Management | Procurement |
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2015 | 2015 |
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Yoplait TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Treasury Management | TRM |
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2015 | 2015 |
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Yoplait IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Yoplait
| First Name | Last Name | Title | Function | Department | Phone | |
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Vice President, Finance, Yoplait USA | VP | Finance | |
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Packaging Sourcing Director NA | Director | Procurement | |
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Supply Chain Director - Dairy Platform | Director | Supply Chain | |
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Director, E2E Supply Chain Strategy | Director | Supply Chain | |
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Apps Being Evaluated by Yoplait Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Yoplait IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Yoplait digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Yoplait Technographics
Yoplait is a Consumer Packaged Goods organization based in United States,
with around 1250 employees and annual revenues of $1.00 billion.
Yoplait operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Microsoft 365 and Lytics Decision Engine,
covering areas like ERP Financial, Collaboration and Customer Data Platform.
Yoplait has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Microsoft and Lytics.
Yoplait recently adopted applications including
Microsoft 365 in 2021, Quantcast Measure in 2021 and Webtrends Analytics in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Yoplait’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Yoplait’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Yoplait technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.