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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of AvantMetrics Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Able Carry Hong Kong Retail 25 $5M Hong Kong AvantLink AvantMetrics Marketing Analytics 2022 n/a
In 2022 Able Carry Hong Kong deployed AvantMetrics as its Marketing Analytics solution on its customer-facing website. AvantMetrics is implemented to provide site-level analytics and campaign measurement for the retailer's marketing and online commerce activities, positioning AvantMetrics Marketing Analytics as the central analytics layer for marketing, affiliate and conversion insight. The implementation includes web tagging and event instrumentation across product detail pages and the checkout flow, configuration of campaign and affiliate link tracking, and a dashboarding configuration for regular campaign and channel reporting. Governance is organized around the marketing team for dashboard access and reporting cadence, with tag management and quality assurance processes to maintain data integrity for AvantMetrics.
Aker International Manufacturing 10 $1M United States AvantLink AvantMetrics Marketing Analytics 2022 n/a
In 2022, Aker International implemented AvantMetrics from AvantLink as its Marketing Analytics solution, instrumenting the corporate website to centralize campaign and affiliate measurement. The deployment for this 10 employee manufacturing firm was focused on client-side web instrumentation feeding a cloud-hosted AvantMetrics analytics environment, with implementation scope confined to the public site rather than broader enterprise systems. AvantMetrics was configured to provide event-level web tracking, campaign attribution and affiliate performance monitoring using the application’s dashboards and reporting modules. The rollout concentrated on marketing and channel performance workflows, establishing a single source for marketing analytics and enabling ongoing dashboard-driven analysis and operational reporting for web-driven acquisition activities.
Angry Catfish Bicycle Leisure and Hospitality 10 $1M United States AvantLink AvantMetrics Marketing Analytics 2023 n/a
In 2023 Angry Catfish Bicycle implemented AvantMetrics on its customer-facing website. The deployment uses AvantMetrics to provide Marketing Analytics for the 10 employee leisure and hospitality business operating in the United States, instrumenting web traffic and campaign measurement on the company site. Configuration centered on embedding the AvantMetrics tracking snippet and configuring event and conversion tracking within the AvantMetrics console. The Marketing Analytics setup includes dashboarding and attribution-oriented reporting, aligned to standard marketing measurement workflows for session and conversion capture and campaign-level visibility. Integration scope is limited to the public website and does not reference additional enterprise systems. Operational ownership and governance are concentrated with the marketing function or site administrator, with rollout executed through direct site updates and dashboard configuration inside AvantMetrics to support ongoing campaign monitoring and reporting.
Apex Tactical Specialties Manufacturing 120 $16M United States AvantLink AvantMetrics Marketing Analytics 2023 n/a
In 2023, Apex Tactical Specialties implemented AvantMetrics, a Marketing Analytics application. The deployment is configured to operate on their public website to capture campaign and partner-driven traffic for marketing measurement. AvantMetrics is provisioned to collect page and event level data, and to present that data through dashboards and campaign attribution reporting. Configuration work emphasized affiliate and referral tracking, cohort segmentation, and dashboarded reporting to support marketing decision making. Integration is focused on site-level instrumentation, where AvantMetrics ingests web event data and marketing parameters directly from Apex Tactical Specialties website pages. Operational coverage centers on marketing and e-commerce functions, with analytics outputs intended to inform campaign optimization and partner performance evaluation. Governance includes established tagging and data capture standards, role-based access to AvantMetrics dashboards, and a reporting cadence for digital marketing stakeholders. The implementation centers on making AvantMetrics the primary Marketing Analytics source for site-driven campaign and affiliate measurement.
Armament Systems and Procedures Manufacturing 100 $10M United States AvantLink AvantMetrics Marketing Analytics 2020 n/a
In 2020, Armament Systems and Procedures implemented AvantMetrics on their website, deploying AvantMetrics as their Marketing Analytics solution. The deployment focused on site level instrumentation to capture visitor behavior and campaign touchpoints. Configuration work centered on standard web tracking, event level conversion tracking, campaign attribution configuration, and dashboard development for marketing reporting. AvantMetrics was configured to collect page view events, form submissions, and UTM parameter based campaign data, with custom report views assembled for the marketing team. These modules align with common Marketing Analytics capabilities including tracking pixel management, sessionization, and cohort oriented reporting. Operational scope remained on the corporate website, with the marketing function owning data collection, dashboard access, and recurring reporting. Deployment was proportionate to a 100 employee manufacturing firm, with lightweight governance to manage tagging and event taxonomy. Rollout emphasized consistent tag naming and access controls to ensure report reliability. Governance established a tagging taxonomy and a routine review process for measurement accuracy, with marketing staff using AvantMetrics dashboards for campaign analysis. The AvantMetrics Marketing Analytics implementation created a single source of web behavior data for marketing and demand generation teams.
Manufacturing 150 $100M United States AvantLink AvantMetrics Marketing Analytics 2020 n/a
Retail 25 $8M United States AvantLink AvantMetrics Marketing Analytics 2023 n/a
Retail 10 $1M United States AvantLink AvantMetrics Marketing Analytics 2015 n/a
Retail 10 $1M United States AvantLink AvantMetrics Marketing Analytics 2020 n/a
Manufacturing 30 $3M United States AvantLink AvantMetrics Marketing Analytics 2015 n/a
Showing 1 to 10 of 156 entries

Buyer Intent: Companies Evaluating AvantMetrics

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating AvantMetrics. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating AvantMetrics for Marketing Analytics include:

  1. Sirentel, a United States based Communications organization with 2425 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

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FAQ - APPS RUN THE WORLD AvantMetrics Coverage

AvantMetrics is a Marketing Analytics solution from AvantLink.

Companies worldwide use AvantMetrics, from small firms to large enterprises across 21+ industries.

Organizations such as Outletinn, Pendleton Woolen Mills, Propper, Aventon and Osprey Europe are recorded users of AvantMetrics for Marketing Analytics.

Companies using AvantMetrics are most concentrated in Retail and Manufacturing, with adoption spanning over 21 industries.

Companies using AvantMetrics are most concentrated in Spain, United States and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of AvantMetrics across Americas, EMEA, and APAC.

Companies using AvantMetrics range from small businesses with 0-100 employees - 85.26%, to mid-sized firms with 101-1,000 employees - 14.74%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of AvantMetrics include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified AvantMetrics customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.