List of blue.SCORE Customers
Düsseldorf, 40549,
Germany
Since 2010, our global team of researchers has been studying blue.SCORE customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased blue.SCORE for Artificial Intelligence Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using blue.SCORE for Artificial Intelligence Marketing include: Telefonica Germany, a Germany based Communications organisation with 7850 employees and revenues of $9.20 billion, Ndr Germany, a Germany based Media organisation with 3284 employees and revenues of $1.22 billion and many others.
Contact us if you need a completed and verified list of companies using blue.SCORE, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The blue.SCORE customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Ndr Germany | Media | 3284 | $1.2B | Germany | Blue Avenir | blue.SCORE | Artificial Intelligence Marketing | 2022 | n/a |
In 2022, Ndr Germany implemented blue.SCORE to accelerate Artificial Intelligence Marketing capabilities for audience engagement and marketing automation. blue.SCORE was provisioned to support AI-driven customer engagement and contact-center automation workflows within the broadcaster, targeting audience engagement teams and marketing operations rather than enterprise back-office functions.
Configuration and operational focus emphasized personalization, campaign orchestration, predictive engagement scoring, and conversational automation capabilities consistent with an Artificial Intelligence Marketing platform, enabling automated handling of audience tickets and self-service flows. Blue Avenir publishes DACH-region projects for contact-center automation and AI-driven customer engagement that report faster ticket handling and higher self-service rates, and the use of blue.SCORE for AI marketing and engagement at Ndr Germany is inferred from Blue Avenir’s marketed offerings rather than from a named public Ndr case study.
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Telefonica Germany | Communications | 7850 | $9.2B | Germany | Blue Avenir | blue.SCORE | Artificial Intelligence Marketing | 2021 | n/a |
In 2021 Telefonica Germany implemented blue.SCORE, an Artificial Intelligence Marketing application. Blue Avenir lists Telefonica among its clients and Blue Avenir's public project descriptions detail telecom-focused AI work in the DACH region that emphasizes campaign selection, upsell orchestration and CRM optimisation.
The blue.SCORE deployment is described in vendor materials as leveraging model-driven campaign selection and customer scoring, with inferred modules for upsell orchestration, CRM optimisation and automated target segment ranking consistent with the vendor product portfolio. Configuration and operationalization likely combined predictive scoring engines, rule-based campaign filters and model inference services to prioritize contacts for outbound and inbound marketing workflows.
Operational coverage centered on Telefonica Germany marketing and CRM teams, integrating with CRM systems and marketing execution platforms to operationalize scored audiences and campaign workflows. Governance elements referenced in vendor descriptions included campaign approval workflows, model monitoring and periodic retraining processes to reduce manual selection effort, and Blue Avenir's DACH telecom project descriptions reported large conversion uplifts and reduced manual selection effort.
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