List of Brandmuscle Platform Customers
Chicago, 60609, IL,
United States
Since 2010, our global team of researchers has been studying Brandmuscle Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Brandmuscle Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Brandmuscle Platform for Marketing Automation include: Align Technology, a United States based Manufacturing organisation with 22680 employees and revenues of $3.73 billion, Crunch Fitness, a United States based Leisure and Hospitality organisation with 6500 employees and revenues of $1.30 billion, Bobcat Company (Doosan Corporation Company), a United States based Manufacturing organisation with 3500 employees and revenues of $1.00 billion and many others.
Contact us if you need a completed and verified list of companies using Brandmuscle Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Brandmuscle Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Align Technology | Manufacturing | 22680 | $3.7B | United States | Brandmuscle | Brandmuscle Platform | Marketing Automation | 2020 | n/a |
In 2020 Align Technology implemented the Brandmuscle Platform, a Marketing Automation application, to operationalize brand management and fulfillment for its NFL sponsorship program in the United States. The deployment focused on Brand Management and Fulfillment process areas, using the Brandmuscle Platform to centralize co-branding controls, provision marketing assets, and orchestrate kit production and order fulfillment workflows. The Brandmuscle Platform was configured to support asset templating for social and print collateral and to manage fulfillment pipelines consistent with Marketing Automation functional workflows.
The program produced and fulfilled more than 6,000 co-branded marketing kits tied to Align’s 2020 NFL sponsorship, with approximately 3,000 kits shipped to top partner dentists and accompanying social and print assets created for local activation. Operational coverage was United States focused and impacted marketing and partner enablement functions, enforcing centralized brand governance and local approval workflows for co-branded materials. The implementation went live in 2020 and is recorded as executing brand management and fulfillment at scale for the sponsorship-driven campaign.
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Bobcat Company (Doosan Corporation Company) | Manufacturing | 3500 | $1.0B | United States | Brandmuscle | Brandmuscle Platform | Marketing Automation | 2020 | n/a |
In 2020, Bobcat Company (Doosan Corporation Company) deployed the Brandmuscle Platform for Marketing Automation across its United States dealer network. The deployment established centralized brand management and cooperative fund management capabilities to support dealer marketing workflows and local campaign execution.
The Brandmuscle Platform implementation introduced Brand Management and Fund Management process areas, with configurable campaign templates, asset distribution, and fund administration workflows. Configuration emphasized channel governance, approval flows, and automated claim processing to align national brand rules with dealer level execution, and reporting capabilities were enabled to surface local performance and visibility metrics.
The rollout was executed as a rapid six month program that was adapted during the pandemic, and the program is recorded as going live in 2020. Operational coverage encompassed the U.S. dealer network, governance combined centralized brand controls with dealer authorizations for local execution, and the program outcomes reported in Brandmuscle materials include more than 4,000 in store visits, over 40,000 Google My Business customer actions, and more than 90,000 visible searches.
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Crunch Fitness | Leisure and Hospitality | 6500 | $1.3B | United States | Brandmuscle | Brandmuscle Platform | Marketing Automation | 2022 | n/a |
In 2022 Crunch Fitness implemented the Brandmuscle Platform to support Brand Management within Marketing Automation for franchise local marketing across the United States. The Brandmuscle Platform was provisioned to centralize creative intake, standardize approval workflows, and provide consolidated visibility into local marketing execution for the corporate marketing organization and networked franchisees.
The implementation focused on centralizing creative requests and enforcing brand compliance, delivering configured workflows for request intake, approval routing, and compliance validation. Functional capabilities implemented include creative request orchestration, brand asset management, campaign provisioning at the franchise level, and consolidated reporting for campaign status and compliance.
Operational scope covered roughly 435 franchise affiliates in the United States, impacting corporate brand management, regional marketing teams, and local franchise operations. Governance changes included centralized request intake, formalized approval gates, and role based access for corporate and franchise users to maintain brand standards across local activations.
The Brandmuscle Platform provided end to end visibility across the affiliate network, enabling centralized oversight of creative production and compliance enforcement, and the partnership and go live are recorded as occurring in 2022.
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