List of Cegid Retail CRM Customers
Cegid
52 Quai Paul Sedallian,
Lyon, 69279,
France
Lyon, 69279,
France
33 4 82 29 60 50
Professional Services
5000
$1.3B
Since 2010, our global team of researchers has been studying Cegid Retail CRM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Cegid Retail CRM for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Cegid Retail CRM for CRM include: Lacoste France, a France based Retail organisation with 225 employees and revenues of $280.0 million, Tape a l’Oeil, a France based Retail organisation with 900 employees and revenues of $275.0 million, L'Occitane France, a France based Retail organisation with 524 employees and revenues of $194.0 million, Gant United Kingdom, a United Kingdom based Retail organisation with 150 employees and revenues of $20.0 million and many others.
Contact us if you need a completed and verified list of companies using Cegid Retail CRM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Cegid Retail CRM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Gant United Kingdom | Retail | 150 | $20M | United Kingdom | Cegid | Cegid Retail CRM | CRM | 2017 | n/a |
In 2017, Gant United Kingdom implemented Cegid Retail CRM to accelerate its omnichannel customer engagement and in-store clienteling efforts. The initiative centered on the CRM category and targeted retail operations across the United Kingdom and broader Europe.
The deployment leveraged Cegid Retail’s unified commerce and CRM clienteling capabilities, including loyalty membership management, in-store clienteling workflows, and real-time customer profile access for sales staff. Configuration emphasized centralized customer records and role-based access for store associates to surface customer history and loyalty status at point of service.
The implementation delivered real-time stock and customer visibility for sales staff to support omnichannel selling and stock-aware clienteling, linking storefront interactions with customer data streams. Operational coverage encompassed store sales teams in the UK and selected European markets, impacting retail operations and customer retention functions.
Governance and rollout focused on CRM and in-store clienteling processes, standardizing how store associates accessed customer and inventory information to drive consistent service workflows. Cegid reports CRM membership growth of approximately 150 percent since 2017, with about 60 percent of UK transactions coming from loyalty members.
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L'Occitane France | Retail | 524 | $194M | France | Cegid | Cegid Retail CRM | CRM | 2010 | n/a |
In 2010, L'Occitane France deployed Cegid Retail CRM to manage operations across more than 1,000 stores worldwide. The Cegid Retail CRM implementation targeted the CRM category, providing centralized clienteling and loyalty management across APAC, EMEA and the Americas.
The deployment implemented Cegid's CRM clienteling and loyalty engine to run complex region specific loyalty programs in real time and to support omnichannel services and in store mobility for sales advisors. Functional capabilities configured included unified customer profiles, segmented loyalty rules, promotion orchestration and mobile access to customer data to enable personalized promotions and in store interactions.
Operational scope emphasized global store process standardization across retail workflows and frontline clienteling, with rollouts staged across APAC, EMEA and the Americas to align regional loyalty configurations. Governance focused on regional program configuration and real time execution controls, and the initiative improved loyalty management, personalized promotions and standardized store processes as reported.
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Lacoste France | Retail | 225 | $280M | France | Cegid | Cegid Retail CRM | CRM | 2010 | n/a |
In 2010, Lacoste France implemented Cegid Retail CRM to unify retail management across its European and US stores. The deployment targeted the CRM category and centralized customer loyalty programs and promotions to enable near real time control and improved omnichannel stock visibility across regions.
The Cegid Retail CRM implementation emphasized CRM clienteling capabilities and omnichannel inventory visibility, configuring functional modules for customer profiles, loyalty program management, promotion orchestration and store replenishment workflows. Configurations included clienteling workflows for store associates, centralized promotion calendars and consolidated stock visibility to inform replenishment decisions.
Operational coverage spanned Lacoste retail locations across Europe and the United States, aligning retail operations, merchandising and store teams under a centralized CRM-driven model for loyalty execution and promotional control. The deployment created a single operational view for customer engagement and promotion status across channels, supporting in-store clienteling and cross-channel stock checks.
Governance and process changes focused on centralizing promotional approvals and loyalty program execution, standardizing replenishment and campaign rollout processes to support real time updates. The implementation supported improving replenishment, promotional control and loyalty program execution as described in the project notes.
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Tape a l’Oeil | Retail | 900 | $275M | France | Cegid | Cegid Retail CRM | CRM | 2005 | n/a |
In 2005, Tape à l'œil implemented Cegid Retail CRM to centralize retail customer data and support an expanding omnichannel program. The deployment established Cegid Retail CRM as the core CRM instance for the brand, aligning in-store operations with the e-commerce channel that later absorbed sales pressure during the 2020 health crisis when digital activity accelerated significantly.
The implementation covers a broad set of functional modules, including omnichannel management, store management, sale and collection, CRM, promotions and loyalty, order management, management of offers and commercial conditions, and inventory management and restocking. Tape à l'œil has also deployed the Cegid Retail UR M-POS mobile checkout capability, using the mobile front natively integrated into the Cegid Retail platform to enable mobile checkout, stock views, order taking, article scanning, loyalty operations, and access to current commercial events from a single seller interface.
Architecturally the environment is positioned as a unified commerce platform linking digital storefronts and physical points of sale, with the Cegid Retail CRM instance serving as a gateway to the store experience. The solution was designed to share peripherals with existing checkout systems and to expose open interfaces, reducing point-to-point friction and enabling the seller device to act as a multipurpose tool rather than a single-function terminal.
Operational scope spans Tape à l'œil retail stores and e-commerce channels, with in-store teams reoriented toward community animation and new logistics workflows such as ship from store and click and collect. Governance changes include local store accountability for customer communities and deployment of NPS tools to measure satisfaction at points of sale, reflecting a shift in seller responsibilities toward service, community management, and omnichannel fulfillment.
The Cegid Retail CRM implementation supports Tape à l'œil's strategy to make stores emotional and service rich, and the vendor platform's openness and native mobility were cited by Tape à l'œil as key enablers of a fluid customer journey. Cegid Retail CRM in the CRM category remains the backbone for unified retail operations and seller enablement across channels.
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Buyer Intent: Companies Evaluating Cegid Retail CRM
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Cegid Retail CRM. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Cegid Retail CRM for CRM include:
- Hr Plus Hong Kong, a Hong Kong based Professional Services organization with 25 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
|---|---|---|---|---|---|---|
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Hr Plus Hong Kong | Professional Services | 25 | $3M | Hong Kong | 2025-09-04 |
FAQ - APPS RUN THE WORLD Cegid Retail CRM Coverage
Cegid Retail CRM is a CRM solution from Cegid.
Companies worldwide use Cegid Retail CRM, from small firms to large enterprises across 21+ industries.
Organizations such as Lacoste France, Tape a l’Oeil, L'Occitane France and Gant United Kingdom are recorded users of
Cegid Retail CRM for CRM.
Companies using Cegid Retail CRM are most concentrated in Retail, with adoption spanning over 21 industries.
Companies using Cegid Retail CRM are most concentrated in France and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Cegid Retail CRM across Americas, EMEA, and APAC.
Companies using Cegid Retail CRM range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 100%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.
Customers of Cegid Retail CRM include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Cegid Retail CRM customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of CRM.