List of CloudApps Customers
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Since 2010, our global team of researchers has been studying CloudApps customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased CloudApps for Sales Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using CloudApps for Sales Automation include: Vodafone, a United Kingdom based Communications organisation with 12000 employees and revenues of $3.00 billion, IRIS Software, a United Kingdom based Professional Services organisation with 1750 employees and revenues of $375.0 million, G4S United Arab Emirates, a United Arab Emirates based Professional Services organisation with 1000 employees and revenues of $250.0 million and many others.
Contact us if you need a completed and verified list of companies using CloudApps, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The CloudApps customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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G4S United Arab Emirates | Professional Services | 1000 | $250M | United Arab Emirates | CloudApps | CloudApps | Sales Automation | 2013 | n/a |
In 2013, G4S United Arab Emirates deployed CloudApps as a Sales Automation solution, leveraging the vendor's SuMo for Salesforce gamification module. The rollout focused on a UK sales CRM implementation, applying CloudApps SuMo for Salesforce across G4S UK’s 140-strong sales team to drive CRM adoption, visibility and sales activity.
CloudApps configured the SuMo for Salesforce module to apply gamification constructs to sales workflows, including activity tracking, performance leaderboards and incentive-based task triggers. The implementation emphasized embedding gamified KPIs into routine Salesforce usage to increase daily sales activity and to surface pipeline health directly in the CRM.
SuMo for Salesforce was integrated directly with Salesforce CRM to read activity and opportunity data and to present scores and dashboards inside the sales workflow. Operational coverage concentrated on the UK sales organization, with configuration tailored to CRM opportunity and activity records to align gamification mechanics with existing sales processes.
The vendor reports outcomes from the rollout, citing a 60% increase in active pipeline and a 98% rise in Salesforce adoption after the implementation of CloudApps SuMo for Salesforce. The engagement illustrates a targeted Sales Automation deployment that combined gamification, CRM integration and behaviour-focused configuration to address CRM adoption and pipeline visibility.
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IRIS Software | Professional Services | 1750 | $375M | United Kingdom | CloudApps | CloudApps | Sales Automation | 2022 | n/a |
In 2022, IRIS Software deployed CloudApps as a revenue intelligence layer within its Salesforce CRM to support a Sales Automation initiative aimed at identifying winning sales behaviours, sharing best practice across distributed teams and accelerating onboarding. The deployment of CloudApps linked revenue intelligence directly into opportunity and pipeline workflows to surface behavioral signals for sellers and managers across IRIS Software's commercial organization.
The implementation leveraged CloudApps revenue intelligence capabilities consistent with Predict AI and Sensai style modules, inferred from the vendor case study, to provide deal scoring, coaching prompts and playbook amplification. Configuration focused on embedding deal insights and seller activity signals into Salesforce records, enabling automated prompts for next best actions and standardizing handoffs used in onboarding and ongoing coaching.
Integration architecture centered on a Salesforce CRM integration, with CloudApps data and signals written back to opportunity and account objects to be consumed by sales, sales operations and sales enablement teams. Governance changes included codifying winning behaviours as shareable playbooks and adjusting onboarding workflows to incorporate system-driven coaching, and CloudApps reported a 20% decrease in time spent onboarding new colleagues as an outcome of the rollout.
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Vodafone | Communications | 12000 | $3.0B | United Kingdom | CloudApps | CloudApps | Sales Automation | 2021 | n/a |
In 2021, Vodafone implemented CloudApps in the Sales Automation category to improve sales team performance and CRM data quality. The CloudApps application was deployed to support seller productivity and incentive program management across Vodafone's commercial organization. Implementation emphasized using AI driven signals to prioritize opportunities and increase forecasting reliability.
Deployment leveraged CloudApps Predict AI deal health and forecasting features alongside gamification and KPI board capabilities, according to vendor materials, to surface opportunity signals and create competition mechanics for sellers. These modules were configured to align with Vodafone sales process stages and to enforce CRM record hygiene and pipeline scoring rules. Configuration focused on automated deal scoring, leaderboard visibility, and incentive distribution workflows.
Rollout targeted Vodafone sales teams and commercial operations with governance around program rules, KPI definitions, and data quality controls to standardize sales behavior and incentive administration. Vendor reported outcomes include a 174% increase in sales efficiency, 1,930 incentive awards in a single competition and an 8% uplift in win-rate for the initiative. The CloudApps implementation therefore connected Sales Automation, CRM data quality, and incentive governance to drive seller engagement and forecast signal amplification.
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