List of DATANUUM CDP Customers
Since 2010, our global team of researchers has been studying DATANUUM CDP customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased DATANUUM CDP for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using DATANUUM CDP for Customer Data Platform include: Patterson Building Group, a Australia based Construction and Real Estate organisation with 120 employees and revenues of $134.0 million, Prestige Joinery, a Australia based Construction and Real Estate organisation with 75 employees and revenues of $12.0 million, Istyle Computers, a United Arab Emirates based Retail organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using DATANUUM CDP, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The DATANUUM CDP customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Istyle Computers | Retail | 10 | $1M | United Arab Emirates | DATANUUM | DATANUUM CDP | Customer Data Platform | 2023 | n/a |
In 2023, iStyle Computers implemented DATANUUM CDP, a Customer Data Platform, to provide an omnichannel loyalty, personalization and customer lifecycle platform for iSTYLE across the CEMEA Middle East region supporting CRM and marketing automation. The engagement positioned DATANUUM CDP to serve retail CRM, marketing and loyalty teams within the company and to centralize customer profile and lifecycle management across channels.
The implementation leverages DATANUUM CDP modules including Real-time Activation, Loyalty and Customer Feedback to enable unified identification, profile enrichment, segmentation and event driven activation for personalized campaigns. Configuration work focused on customer lifecycle orchestration, automated segmentation rules and real time activation pipelines to drive personalized experiences and loyalty program triggers.
Operational coverage was regional, oriented to the CEMEA Middle East market, and the platform was configured to feed CRM and marketing automation workflows to enable omnichannel activation across digital and in store touchpoints. Integrations were implemented to support CRM and marketing automation data flows and to ensure the DATANUUM CDP could act as the central customer profile store for campaign audiences and loyalty state.
Governance changes included centralizing loyalty program management and standardizing customer lifecycle workflows across marketing and CRM, with process adjustments for campaign orchestration and feedback collection. Reported outcomes from the case include double digit growth in returning customers, with the case showing approximately 32% returning year over year and an 18% uplift in average order value.
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Patterson Building Group | Construction and Real Estate | 120 | $134M | Australia | DATANUUM | DATANUUM CDP | Customer Data Platform | 2018 | n/a |
In 2018, Patterson Building Group implemented DATANUUM CDP, a Customer Data Platform, to centralize customer and project-related data and support finance and project financials across its Australian operations. The DATANUUM CDP deployment targeted consolidation of disparate project and invoice records, enabling unified data staging and reporting workflows for finance and project management teams.
Patterson Building Group used Cheops to centralise project financials, move to a paperless invoice scanning workflow and streamline subcontract payment reporting across its Australian operations, reducing manual invoice handling and freeing finance staff for analysis. The public case study highlights job costing and related modules, which suggests inferred use of Cheops Plant Management functionality to manage plant costs and allocate job-level expenses, complementing the Customer Data Platform approach to unify project, invoice and subcontractor data for finance and project workflows.
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Prestige Joinery | Construction and Real Estate | 75 | $12M | Australia | DATANUUM | DATANUUM CDP | Customer Data Platform | 2017 | n/a |
In 2017, Prestige Joinery implemented DATANUUM CDP, a Customer Data Platform. The deployment focused on centralizing customer and project contact profiles across its joinery manufacturing and construction activities for Tier One builders in Australia, aligning customer identity with project accounting and operational records.
DATANUUM CDP was configured to deliver unified customer profiles, identity resolution, event and transaction ingestion, and audience segmentation to support operational workflows. Configuration emphasized capturing project level attributes and job costing identifiers so customer records could be associated with manufacturing orders, delivery schedules and estimating workflows.
Integrations and data mapping were oriented toward project accounting and shop floor sources, including mapping data from the Cheops-based financial and job costing environment that Prestige Joinery used to standardize financial control and project costing. The Customer Data Platform implementation used data normalization, schema mapping and a mix of real time and batch ingestion patterns to provide consistent customer and project attributes for sales, estimating, finance and operations teams.
Governance established shared data ownership across finance, project accounting and operations, with processes to reconcile customer and project identifiers and maintain master data hygiene. The DATANUUM CDP rollout reinforced cross functional stewardship of customer profiles and created a single data layer to support operational reporting and customer facing workflows across Prestige Joinery’s manufacturing sites and construction project teams in Australia.
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Buyer Intent: Companies Evaluating DATANUUM CDP
- TW Printing, a United Kingdom based Manufacturing organization with 10 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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