List of Infobip CPaaS X Customers
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Since 2010, our global team of researchers has been studying Infobip CPaaS X customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Infobip CPaaS X for CPaaS (Communication Platform as a Service) from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Infobip CPaaS X for CPaaS (Communication Platform as a Service) include: Deutsche Telekom Germany, a Germany based Communications organisation with 74550 employees and revenues of $27.75 billion, USCellular, a United States based Communications organisation with 4800 employees and revenues of $4.17 billion, Bayobab, a United Arab Emirates based Communications organisation with 324 employees and revenues of $52.0 million and many others.
Contact us if you need a completed and verified list of companies using Infobip CPaaS X, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Infobip CPaaS X customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Bayobab | Communications | 324 | $52M | United Arab Emirates | Infobip | Infobip CPaaS X | CPaaS (Communication Platform as a Service) | 2025 | n/a |
In 2025, Bayobab, an MTN Group subsidiary, signed a five-year agreement with Infobip to deploy Infobip CPaaS X across its African wholesale and telecom operations. The engagement is scoped as a telecom and wholesale implementation using the CPaaS (Communication Platform as a Service) model to handle campaign management, route management, APIs, analytics and SMS delivery across Africa.
Bayobab implemented Infobip CPaaS X customer modules and route management as the core operational components, centralizing campaign management workflows and programmatic messaging via Infobip APIs. The project configures enablement modules to simplify operator and brand messaging at scale and activates analytics capabilities for campaign reporting and delivery monitoring.
Operational coverage is explicitly across multiple African markets, focused on wholesale SMS routing and campaign orchestration for operator partners and brand customers. Integrations concentrate on Infobip CPaaS X APIs and route management endpoints to consolidate message origination, routing control and delivery tracking within a single platform.
Governance is codified through the five-year commercial agreement, which centralizes messaging governance and operational controls within Infobip CPaaS X and standardizes campaign processes and routing policies. The engagement is positioned to modernize telco messaging operations and reduce administrative costs as part of Bayobab’s telecom wholesale modernization effort.
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Deutsche Telekom Germany | Communications | 74550 | $27.7B | Germany | Infobip | Infobip CPaaS X | CPaaS (Communication Platform as a Service) | 2021 | n/a |
In 2021, Deutsche Telekom Germany deployed Infobip CPaaS X under a CPaaS (Communication Platform as a Service) engagement to run RCS Business Messaging campaigns in Germany. The implementation focused on marketing and CRM use cases, including a Spotify Premium promotion, and leveraged Infobip’s vendor-managed RCS capability to deliver rich, interactive messaging experiences at scale.
The engagement used Infobip’s Moments and Conversations capabilities to orchestrate customer journeys and two-way conversational flows, enabling personalized sequencing, rich media content and interactive call to action elements consistent with CPaaS messaging orchestration. Infobip CPaaS X provided campaign orchestration, messaging delivery and conversational handling, aligned with standard CPaaS functional workflows for audience segmentation, message templates and response routing.
Operational scope centered on marketing and CRM functions within Deutsche Telekom Germany, with campaign execution localized to the German market. The public case study reports roughly 2x engagement versus SMS and significant uplifts in open rate, engagement and conversions, outcomes attributed to the RCS Business Messaging approach and use of Moments and Conversations. Module-level attribution to specific Infobip CPaaS X components is inferred from the vendor-managed RCS and Moments/Conversations implementation described in the case study and is not explicitly named in public materials.
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USCellular | Communications | 4800 | $4.2B | United States | Infobip | Infobip CPaaS X | CPaaS (Communication Platform as a Service) | 2024 | n/a |
In 2024 UScellular adopted Infobip CPaaS X to offer a customer engagement solution enabling business and government customers to create personalized, omnichannel messaging campaigns. Infobip CPaaS X, a CPaaS (Communication Platform as a Service) application, was announced in July 2024 and entered deployment and live activity later the same year.
The implementation focuses on omnichannel messaging across SMS, RCS, MMS, voice, email, push and chat apps, coupled with campaign management, message personalization, reusable template libraries and orchestration for scheduled and event driven campaigns. The Infobip CPaaS X deployment includes analytics and delivery reporting, real time routing and priority controls, and exposes REST APIs and SDKs to support integration with marketing and CRM workflows and programmatic campaign execution.
Operational scope targets marketing and CRM business functions serving US based business and government customers, enabling internal marketing teams to segment audiences, compose personalized content and execute cross channel campaigns. Governance and rollout practices emphasize centralized campaign management, role based access and consent controls to support communications compliance and subscriber preference handling across channels.
UScellular implemented Infobip CPaaS X with an explicit objective to improve campaign targeting and conversion rates through omnichannel orchestration and personalization. This positions UScellular Infobip CPaaS X CPaaS (Communication Platform as a Service) to support marketing and CRM operational capabilities across the United States.
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Buyer Intent: Companies Evaluating Infobip CPaaS X
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