List of Protecmedia MAS Customers
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Since 2010, our global team of researchers has been studying Protecmedia MAS customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Protecmedia MAS for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Protecmedia MAS for Analytics and BI include: La Depeche du Midi France, a France based Media organisation with 400 employees and revenues of $96.0 million, Unitel Bolivia, a Bolivia based Media organisation with 300 employees and revenues of $25.0 million, Straus Newspapers, a United States based Media organisation with 24 employees and revenues of $3.0 million and many others.
Contact us if you need a completed and verified list of companies using Protecmedia MAS, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Protecmedia MAS customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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La Depeche du Midi France | Media | 400 | $96M | France | Protecmedia | Protecmedia MAS | Analytics and BI | 2021 | n/a | In 2021, La Dépêche du Midi implemented Protecmedia MAS. The deployment incorporated Protecmedia MDXP and AIDA automation to streamline print production and editorial workflows across the group, with the implementation explicitly targeting editorial and production process areas. Protecmedia MAS was positioned to meet Analytics and BI objectives, with audience measurement called out as a priority to support subscriber revenue development. Configuration concentrated on automating task orchestration, content handoffs, and production process orchestration, aligning automated workflow outputs with analytics and audience measurement activities. Operational coverage focused on editorial and production departments within La Dépêche Group's print operations in France, with rollout sequencing that prioritized newsroom task automation and press floor process automation. The project tied automation outputs directly to audience and subscription strategies rather than to named external platforms. Governance emphasized phased automation and editorial workflow restructuring, moving teams to rules-based task assignment and automated handoffs. The program reported a approximately 30% reduction in manual tasks, and further automation phases were planned throughout 2022 to extend analytics-driven operational workflows. | |
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Straus Newspapers | Media | 24 | $3M | United States | Protecmedia | Protecmedia MAS | Analytics and BI | 2020 | Etype Services | In 2020 Straus Newspapers deployed Protecmedia MAS as its Analytics and BI platform to unify editorial publishing and audience analytics across the group. Protecmedia MAS was implemented to consolidate print and web workflows across 18 local publications and the deployment was delivered with partner Etype Services. Protecmedia MAS provided real time web metrics, audience segmentation and analytics dashboards as core Analytics and BI capabilities, and was used to instrument content performance and push analytics for editorial teams. Configuration emphasized unified editorial production workflows and web publishing telemetry, aligning content metadata, audience segments and performance reporting within a single Media Cloud application. The implementation integrated Protecmedia MAS with Straus Newspapers web publishing and print production pipelines to cover editorial and digital operations across all 18 titles, expanding operational scope to audience development and newsroom analytics functions. Etype Services supported deployment and initial configuration, enabling newsroom users to access real time metrics and segmented audience data alongside publishing tools. The Protecmedia MAS rollout is described as spanning the full set of local publications and the case reports an approximately 62% average increase in web traffic between 2019 and 2020, with substantially higher monthly visitor counts noted. Governance changes centered on centralized analytics reporting for editorial decisions and the introduction of audience segmentation workflows to inform content push strategies. | |
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Unitel Bolivia | Media | 300 | $25M | Bolivia | Protecmedia | Protecmedia MAS | Analytics and BI | 2021 | n/a | In 2021, Unitel Bolivia implemented Protecmedia MAS as part of a broader digital strategy for its Bolivian news operation. The deployment emphasized Protecmedia MAS capabilities within an Analytics and BI context, using the vendor's Media Cloud to consolidate digital publishing and web analytics across the broadcaster's news portals and subdomains. Implementation centered on Protecmedia's CMS and Media Cloud components, configured to support audience-focused verticals, editorial templates, content tagging and SEO-optimized publishing workflows. The configuration work included web analytics instrumentation and page performance tuning consistent with Analytics and BI use cases, enabling editorial teams to operate against unified content and audience signals. Operational coverage targeted Unitel's digital newsroom and site operations for its national news properties in Bolivia, affecting editorial, digital product and site operations functions. Protecmedia provided training and ongoing 24/7 support to sustain the deployment and to operationalize analytics-driven content workflows across multiple subdomains. Governance changes included establishing content publication workflows, editorial analytics handoffs and continual support processes with Protecmedia, supporting rollout across Unitel's news portals. Outcomes stated by the case study include improved SEO, higher page views and faster page loading speed as direct goals of the Protecmedia MAS implementation. |
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