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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

List of Spotler Activate CDP (ex Datatrics) Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
27 Micras Internacional Manufacturing 10 $1M Mexico Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2020 n/a
In 2020, 27 Micras Internacional deployed Spotler Activate CDP (ex Datatrics) as a Customer Data Platform to centralize website behavioral signals for marketing and customer engagement. The implementation is visible on the company website where Datatrics tags capture visitor events and forward them into the Spotler Activate CDP instance. Spotler Activate CDP (ex Datatrics) was configured for client side event collection, persistent visitor profiling, identity resolution and rule based segmentation, enabling on site personalization and targeted audience selection. Configuration work concentrated on event mapping from page views and form interactions, profile attribute normalization, and segment definitions sized to the operational scale of a 10 employee manufacturing firm. Operational ownership sits with marketing, with profile management and audience configuration conducted through the Spotler Activate CDP interface. Governance emphasized tag management, event taxonomy control, and iterative updates to segmentation logic, with configurations applied directly within the Spotler Activate CDP environment.
A to Z Supplies Retail 300 $146M United Kingdom Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2024 n/a
In 2024, A to Z Supplies deployed Spotler Activate CDP (ex Datatrics) as its Customer Data Platform on its public website. The United Kingdom based retailer, operating with about 300 employees, used the application to centralize first party customer event capture and profile consolidation at the website touchpoint. Spotler Activate CDP (ex Datatrics) was configured to perform onsite event collection, identity stitching into unified customer profiles, rule based segmentation, and audience creation. Configuration work emphasized data schema mapping and consent management to align captured events with persistent profile attributes, reflecting standard Customer Data Platform capabilities for profile unification and segmentation. The implementation is scoped to the ecommerce and marketing functions, with the website acting as the primary data source and activation surface for onsite personalization and audience activation. Operational coverage focuses on marketing orchestration and ecommerce personalization workflows, with profile enrichment occurring from continuous website event streams. Governance was established around a centralized audience taxonomy and consent controls, and the rollout proceeded in phased stages from basic event capture to profile consolidation and segmentation. Implementation governance emphasizes data quality checks and centralized rules for audience membership to ensure consistent use of Spotler Activate CDP (ex Datatrics) across marketing and ecommerce teams.
Allsafe Construction and Real Estate 215 $44M Netherlands Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2017 n/a
In 2017, Allsafe implemented Spotler Activate CDP (ex Datatrics) as a Customer Data Platform to instrument and centralize behavioral data from its public website. The deployment focused on web tagging and on-site data capture, positioning the Spotler Activate CDP to consolidate first party visitor events into persistent identifiers for marketing use. Spotler Activate CDP was configured to aggregate session and event level data, build unified customer profiles, and enable audience segmentation and site personalization workflows typical of a Customer Data Platform. Operational scope centered on marketing and digital customer engagement for the Netherlands based construction and real estate business, with configuration efforts emphasizing event mapping, profile stitching, and consent aligned data capture on the website. The implementation emphasized profile-driven segmentation and real-time personalization capabilities within Spotler Activate CDP to support targeted engagement based on observed site behavior.
Ami Kappers Nijmegen Professional Services 10 $1M Netherlands Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2020 n/a
In 2020, Ami Kappers Nijmegen implemented Spotler Activate CDP (ex Datatrics) on its public website, adopting a Customer Data Platform to centralize on-site behavioral signals for a small professional services firm based in the Netherlands. Spotler Activate CDP (ex Datatrics) was deployed to capture web event data and persist customer identifiers, enabling unified profiles for salon clients as they interact with the site and booking flows. The implementation emphasizes category-aligned capabilities common to a Customer Data Platform, including data collection from the website, profile unification, rule-based segmentation, and on-site personalization and campaign targeting. Deployment is centered on a website instrumentation approach, with the application ingesting client-side events and synthesizing them into customer profiles used by marketing and customer engagement workflows, and the solution is managed by the companys marketing and site administration resources. Governance is lightweight and operational, reflecting the companys small size, focusing on profile hygiene, segmentation rules, and content personalization logic within Spotler Activate CDP (ex Datatrics).
Apideck Professional Services 20 $2M United States Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2021 n/a
In 2021 Apideck deployed Spotler Activate CDP (ex Datatrics) as its Customer Data Platform to instrument the company website and centralize first party event capture. Apideck implemented Spotler Activate CDP (ex Datatrics) to create unified customer profiles, drive behavioral segmentation, and enable on site personalization and activation for digital engagement. The implementation emphasized web event tagging, profile unification, real time segmentation, and campaign activation capabilities common to Customer Data Platform deployments, with the CDP ingesting page and interaction signals from Apideck's website. Operational ownership rested with marketing and growth functions, with configuration focused on event taxonomy, consent aware data handling, and segmentation rules that feed personalization workflows. Governance included structured rollout of instrumentation across site pages and controlled profile attribute management to maintain data quality and segmentation fidelity.
Education 90 $9M Netherlands Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2020 n/a
Leisure and Hospitality 100 $10M Netherlands Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2018 n/a
Leisure and Hospitality 400 $70M Netherlands Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2018 n/a
Retail 130 $9M Netherlands Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2021 n/a
Professional Services 50 $5M Netherlands Spotler Spotler Activate CDP (ex Datatrics) Customer Data Platform 2019 n/a
Showing 1 to 10 of 114 entries

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FAQ - APPS RUN THE WORLD Spotler Activate CDP (ex Datatrics) Coverage

Spotler Activate CDP (ex Datatrics) is a Customer Data Platform solution from Spotler.

Companies worldwide use Spotler Activate CDP (ex Datatrics), from small firms to large enterprises across 21+ industries.

Organizations such as Spar International, Bp Australia, BP Azerbaijan, Nexperia and Blokker are recorded users of Spotler Activate CDP (ex Datatrics) for Customer Data Platform.

Companies using Spotler Activate CDP (ex Datatrics) are most concentrated in Consumer Packaged Goods, Oil, Gas and Chemicals and Manufacturing, with adoption spanning over 21 industries.

Companies using Spotler Activate CDP (ex Datatrics) are most concentrated in Netherlands, Australia and Azerbaijan, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Spotler Activate CDP (ex Datatrics) across Americas, EMEA, and APAC.

Companies using Spotler Activate CDP (ex Datatrics) range from small businesses with 0-100 employees - 56.14%, to mid-sized firms with 101-1,000 employees - 31.58%, large organizations with 1,001-10,000 employees - 10.53%, and global enterprises with 10,000+ employees - 1.75%.

Customers of Spotler Activate CDP (ex Datatrics) include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Spotler Activate CDP (ex Datatrics) customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Data Platform.