List of Teradata FLXone Customers
Teradata Corporation
17095 Via Del Campo,
San Diego, 92127, CA,
United States
San Diego, 92127, CA,
United States
1 866 548-8348
Professional Services
5700
$1.7B
Since 2010, our global team of researchers has been studying Teradata FLXone customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Teradata FLXone for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Teradata FLXone for Data Management Platform include: BT Business, a United Kingdom based Communications organisation with 85300 employees and revenues of $27.54 billion, Morrisons, a United Kingdom based Retail organisation with 101144 employees and revenues of $20.66 billion, Barclaycard, a United Kingdom based Banking and Financial Services organisation with 87400 employees and revenues of $20.45 billion, Banner Health, a United States based Healthcare organisation with 55000 employees and revenues of $15.60 billion, First Citizens Bank, a United States based Banking and Financial Services organisation with 17191 employees and revenues of $9.73 billion and many others.
Contact us if you need a completed and verified list of companies using Teradata FLXone, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Teradata FLXone customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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A&O HOTELS and HOSTELS | Leisure and Hospitality | 1000 | $269M | Germany | Teradata | Teradata FLXone | Data Management Platform | 2014 | n/a |
In 2014, A&O HOTELS and HOSTELS implemented Teradata FLXone, a Data Management Platform, on their website. The deployment concentrated on embedded web instrumentation to capture first party behavioral and transactional touchpoints, consolidating those signals inside Teradata FLXone to build unified customer profiles. Implementation emphasized core Data Management Platform capabilities including data ingestion, profile stitching, audience segmentation, and personalization rule orchestration to enable targeted site level experiences and audience-based campaign execution. Teradata FLXone served as the central repository for website sourced customer data and definitional audience logic.
Operational ownership aligned with marketing and digital experience teams who managed audience taxonomy, segmentation workflows, and campaign activation tied to the website. Governance adjustments included centralized data and audience governance, standardized tagging and consent aligned data collection, and formalized processes for audience maintenance and testing. Configuration work focused on application level segmentation, personalization rules, and orchestration workflows that supported e commerce and marketing campaign operations through the Teradata FLXone implementation.
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ActionAid | Non Profit | 195 | $71M | United Kingdom | Teradata | Teradata FLXone | Data Management Platform | 2014 | n/a |
In 2014 ActionAid deployed Teradata FLXone on its website. ActionAid implemented Teradata FLXone as a Data Management Platform to centralize on-site behavioral and constituent data for digital engagement and campaign audience management.
Teradata FLXone was configured to capture website behavioral signals, unify visitor identifiers, and provide audience segmentation, profile enrichment, and audience orchestration capabilities. The deployment used Teradata FLXone data management and segmentation workflows to produce reusable audience sets for digital campaign activation and remarketing flows.
Operational ownership was assigned to the digital engagement and fundraising teams, with the rollout scoped to the public website and campaign landing pages. Governance changes focused on centralizing audience definitions and implementing consent aware data capture and campaign provisioning processes to align web collection with campaign orchestration.
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Aeroméxico | Transportation | 13880 | $4.9B | Mexico | Teradata | Teradata FLXone | Data Management Platform | 2008 | n/a |
In 2008 Aeroméxico implemented Teradata FLXone as a Data Management Platform on its website. The deployment centralized web event capture and audience profile management to support the airline's digital marketing and customer experience workflows.
Teradata FLXone was used to assemble persistent customer profiles through identity resolution and profile stitching, and to create audience segments for marketing activation. Functional capabilities in use included data ingestion from site events, deterministic and probabilistic identity linking, audience segmentation, and API based activation to downstream channels.
The implementation operated at the website level, with collectors and server side event feeds populating the Teradata FLXone profile store, and programmatic exports feeding personalization and advertising channels. Operational coverage focused on marketing, digital analytics, and CRM functions, enabling centralized audience orchestration for campaigns and site personalization.
Governance and operational control were structured around marketing operations and digital analytics, with configuration of segment rules, profile retention, and activation workflows managed within Teradata FLXone. The architecture emphasized a single customer view for audience management and API driven activations while retaining web level instrumentation for real time evaluation.
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Air Canada Vacations | Leisure and Hospitality | 560 | $60M | Canada | Teradata | Teradata FLXone | Data Management Platform | 2017 | n/a |
In 2017, Air Canada Vacations implemented Teradata FLXone on their website, using Teradata FLXone as a Data Management Platform to centralize web behavioral signals for marketing use. The deployment is anchored in site tag based data collection, capturing first party behavioral and profile attributes to populate persistent customer profiles within the Teradata FLXone environment.
Configuration focused on Data Management Platform capabilities, including audience segmentation, profile stitching, cross device identity resolution and real time segmentation to support digital marketing and personalization workflows. Teradata FLXone was configured to manage visitor identifiers, unify session and profile data, and expose segment outputs for activation by marketing operations.
Operational coverage is concentrated on the public website and digital marketing functions, with direct usage by marketing, digital commerce and customer experience teams. The implementation architecture emphasizes site tagging, server side ingestion and centralized profile management inside Teradata FLXone, enabling consistent audience definitions across web campaigns.
Governance workstreams established tag governance, data quality checks and controlled segment provisioning to align marketing operations with privacy controls and consent handling. Teradata FLXone is referenced as the primary Data Management Platform for audience creation and web behavior analytics within the company’s digital marketing stack.
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Air Charter Service | Transportation | 450 | $143M | United Kingdom | Teradata | Teradata FLXone | Data Management Platform | 2020 | n/a |
In 2020, Air Charter Service deployed Teradata FLXone on its website. The deployment positioned Teradata FLXone as the company Data Management Platform to capture site visitor signals and enable audience segmentation and activation for marketing and digital customer engagement.
Implementation concentrated on web-level data capture and configuration of audience management capabilities within Teradata FLXone, including segment configuration, identifier stitching and audience export workflows that are typical for a Data Management Platform. The platform was used to unify behavioral and campaign signals from the public web estate and to operationalize segments for marketing activation, placing responsibility for configuration and operating governance with the marketing function. Governance focused on segment taxonomy, consent and cookie management workflows, and the rollout proceeded through staged activation of core audience segments on the website.
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Leisure and Hospitality | 50 | $5M | United Kingdom | Teradata | Teradata FLXone | Data Management Platform | 2015 | n/a |
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Healthcare | 10 | $3M | United States | Teradata | Teradata FLXone | Data Management Platform | 2018 | n/a |
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Retail | 28 | $3M | Russia | Teradata | Teradata FLXone | Data Management Platform | 2016 | n/a |
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Leisure and Hospitality | 1600 | $1.4B | Italy | Teradata | Teradata FLXone | Data Management Platform | 2019 | n/a |
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Insurance | 30 | $21M | Ireland | Teradata | Teradata FLXone | Data Management Platform | 2018 | n/a |
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Showing 1 to 10 of 212 entries
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| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD Teradata FLXone Coverage
Teradata FLXone is a Data Management Platform solution from Teradata.
Companies worldwide use Teradata FLXone, from small firms to large enterprises across 21+ industries.
Organizations such as BT Business, Morrisons, Barclaycard, Banner Health and First Citizens Bank are recorded users of
Teradata FLXone for Data Management Platform.
Companies using Teradata FLXone are most concentrated in Communications, Retail and Banking and Financial Services, with adoption spanning over 21 industries.
Companies using Teradata FLXone are most concentrated in United Kingdom and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Teradata FLXone across Americas, EMEA, and APAC.
Companies using Teradata FLXone range from small businesses with 0-100 employees - 42.45%, to mid-sized firms with 101-1,000 employees - 33.96%, large organizations with 1,001-10,000 employees - 19.81%, and global enterprises with 10,000+ employees - 3.77%.
Customers of Teradata FLXone include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Teradata FLXone customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Data Management Platform.