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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

List of Upscale.ai Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
Branch Retail 180 $50M United States Upscale AI Upscale.ai Sales Engagement 2024 n/a In 2024, Branch implemented Upscale.ai, classified under Sales Engagement, to run performance-focused streaming TV campaigns in the United States. The documented engagement used Upscale Studio as the operational surface for creative and campaign execution, aligning the Upscale.ai application with Branch marketing and advertising workflows. The deployment centered on Upscale Studio capabilities for creative production, campaign orchestration, and measurement of CTV media, with operational scope limited to United States campaigns managed by Branch marketing. Functional usage included production cost optimization and performance measurement tied to direct purchases, with campaign orchestration and creative iteration supporting ongoing ad delivery and attribution workflows. According to the vendor case study, the implementation saved roughly $50K in creative costs and measured over 500 purchases per month, delivering approximately 6.2x improvements in ROAS or CPA metrics as reported. The case documents a marketing oriented implementation of Upscale.ai and Upscale Studio, with outcomes and measurement reported in the source material.
Fatty15 Consumer Packaged Goods 11 $15M United States Upscale AI Upscale.ai Sales Engagement 2024 n/a In 2024, Fatty15 implemented Upscale.ai, cataloged here under Sales Engagement. Upscale.ai was used to produce marketing and connected TV creative work to tell Fatty15's brand story across streaming TV in the United States, producing 53 unique creatives supporting four major event themes and driving over $200K in subscriptions according to the vendor case study. The case study documents creative production, CTV campaign orchestration, and subscription acquisition and does not describe Sales Engagement modules, sales automation workflows, or system integrations for Fatty15, so any Sales Engagement operationalization would be inferred rather than confirmed. Operational scope in the source is marketing and advertising in the United States, affecting Fatty15's marketing function, and the record establishes the relationship Fatty15 Upscale.ai Sales Engagement marketing function with documented outcomes tied to advertising and subscription acquisition rather than explicit sales automation.
Lalo Consumer Packaged Goods 100 $25M United States Upscale AI Upscale.ai Sales Engagement 2024 n/a In 2024, Lalo implemented Upscale.ai to scale streaming TV creative production for marketing and advertising in the United States. Lalo implemented Upscale.ai in the Sales Engagement category, leveraging Upscale.ai (Upscale Studio) to operationalize creative production and measurement workflows across connected TV initiatives. Deployment centered on Upscale Studio capabilities for high-volume creative production and measurement, enabling Lalo to produce 45 unique creatives across six initiatives and to accelerate production velocity, with the vendor case study reporting 8x faster creative production and a 2.46x iROAS uplift. The implementation covered marketing and advertising functions within the United States, and the case documents creative and CTV measurement usage rather than confirmed usage of specific Sales Engagement modules.
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