List of YUEMIA Master Data Management Customers
Shanghai, 201500,
China
Since 2010, our global team of researchers has been studying YUEMIA Master Data Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased YUEMIA Master Data Management for Master Data Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using YUEMIA Master Data Management for Master Data Management include: Jiangsu Hengrui Medicine, a China based Life Sciences organisation with 24491 employees and revenues of $3.76 billion, Medtronic China, a China based Healthcare organisation with 989 employees and revenues of $1.50 billion, Shanghai Abbott Pharmaceutical Co., a China based Life Sciences organisation with 80 employees and revenues of $8.0 million and many others.
Contact us if you need a completed and verified list of companies using YUEMIA Master Data Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Jiangsu Hengrui Medicine | Life Sciences | 24491 | $3.8B | China | YUEMIA | YUEMIA Master Data Management | Master Data Management | 2019 | n/a |
In 2019, Jiangsu Hengrui Medicine implemented YUEMIA Master Data Management to centralize physician and customer master records and support marketing, CRM, and academic promotion activities in China. The deployment positioned YUEMIA Master Data Management as the authoritative source for contact, specialty, and engagement attributes used by commercial and medical affairs teams.
The implementation leveraged standard Master Data Management capabilities including identity resolution and record linkage, data cleansing and normalization, canonical profile creation, and stewardship workflows for ongoing data quality management. YUEMIA Master Data Management was configured to maintain persistent master records and attribute sets used for segmentation, audience enrichment, and campaign targeting in support of marketing and academic promotion programs.
Operational integration focused on the digital marketing platform provided by YUEMIA and on downstream marketing and CRM consumption, enabling managed exports and synchronized master data for campaign orchestration and academic outreach. The scope of the rollout emphasized commercial and medical affairs functions within China, with role based access and domain stewardship practices implied by the MDM configuration.
Governance changes centered on centralized data stewardship and standardized master record models to enforce consistent physician and customer definitions across marketing and CRM processes. Regional client benefits reported by the vendor include streamlined data driven promotion and lower marketing operating costs.
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Medtronic China | Healthcare | 989 | $1.5B | China | YUEMIA | YUEMIA Master Data Management | Master Data Management | 2019 | n/a |
In 2019, Medtronic China deployed YUEMIA Master Data Management in the Master Data Management category to centralize health care professional and customer records for marketing and CRM across China. The engagement leveraged Yuemia's pharma-marketing platform and associated master-data capabilities to provide a single, consolidated repository for HCP and customer identity and contact attributes used by commercial and medical outreach teams.
The implementation configured core Master Data Management capabilities including entity resolution and deduplication, attribute normalization, and creation of consolidated golden records to support segmentation and audience management for marketing workflows. YUEMIA Master Data Management was provisioned with role-based access controls and data quality monitoring to maintain consistent master attributes used by downstream marketing and CRM processes.
Operational connectivity focused on integration with marketing and CRM systems to feed outreach lists and academic promotion workflows, enabling a unified HCP/customer record set across China. The deployment scope covered national commercial and promotional activities, aligning master records with marketing, CRM, and academic promotion use cases in the region.
Governance introduced centralized stewardship and standard data governance rules to enforce record deduplication, attribute standards, and segmentation policies. Vendor-reported outcomes included lower marketing costs and faster academic promotion cycles in the region, outcomes that the implementation supported by consolidating and standardizing HCP and customer master data.
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Shanghai Abbott Pharmaceutical Co. | Life Sciences | 80 | $8M | China | YUEMIA | YUEMIA Master Data Management | Master Data Management | 2019 | n/a |
In 2019, Shanghai Abbott Pharmaceutical Co. implemented YUEMIA Master Data Management to support marketing/CRM and customer/HCP engagement across its China operations. Yuemia is listed among the vendor client roster and provided digital marketing and master-data related services to support customer and HCP engagement and marketing workflows in China, and the use of YUEMIA Master Data Management is inferred from the vendor's product and service descriptions.
YUEMIA Master Data Management was configured to centralize customer and HCP master records, apply deduplication and entity resolution, and enable segmentation workflows for campaign targeting, reflecting standard Master Data Management capabilities for marketing. The deployment emphasized data quality controls, enrichment and stewardship to standardize contact and professional attributes used by marketing and CRM teams. Operational coverage focused on China marketing and commercial functions, with integration work centered on feeding cleansed master records into marketing and CRM workflows. Reported regional outcomes included improved campaign precision and reduced promotional costs.
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Buyer Intent: Companies Evaluating YUEMIA Master Data Management
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