Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
NACE International Non Profit 150 $20M United States Mirabel Technologies Mirabel Marketing Manager Marketing Automation 2019 n/a
BECU Non Profit 2000 $446M United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2018 n/a
Non Profit 2000 $446M United States Salesforce Salesforce Marketing Cloud Marketing Automation 2017 n/a
Non Profit 2000 $446M United States AppDynamics AppDynamics APM Application Performance Management 2017 n/a
Non Profit 2000 $446M United States Mimecast Mimecast Email Security Secure Email Gateways (SEGs) 2018 n/a
Non Profit 2000 $446M United States Nice Systems NICE Satmetrix Customer Experience 2018 n/a
Non Profit 2000 $446M United States Sitecore Sitecore CMS Web Content Management 2019 n/a
Non Profit 2000 $446M United States Microsoft Microsoft Azure Cloud Services Application Hosting and Computing Services 2019 SpearMC
Non Profit 2000 $446M United States LivePerson LivePerson Conversational Cloud Chatbots and Conversational AI 2020 n/a
Non Profit 2000 $446M United States Zoom Video Communications Zoom Audio Video and Web Conferencing 2020 n/a
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