Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

Apply Filters For 10+ Million Software Purchases

  • CRM
Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Halsteds Retail 793 $13M Zimbabwe Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2024 n/a
Halsteds Retail 793 $13M Zimbabwe Microsoft Microsoft Clarity Marketing Analytics 2025 n/a
Government 400 $17M Zimbabwe Intuit Intuit Mailchimp Marketing Automation 2022 n/a
Banking and Financial Services 1000 $151M Zimbabwe Google Google Tag Manager Tag Management 2017 n/a
Banking and Financial Services 1000 $151M Zimbabwe Glassbox Glassbox SessionCam Customer Analytics 2020 n/a
Consumer Packaged Goods 1200 $220M Zambia Microsoft Microsoft Clarity Marketing Analytics 2023 n/a
Consumer Packaged Goods 1200 $220M Zambia Google Google Tag Manager Tag Management 2021 n/a
Banking and Financial Services 1216 $214M Zambia Google Google Tag Manager Tag Management 2019 n/a
Banking and Financial Services 550 $187M Zambia Google Google Tag Manager Tag Management 2019 n/a
Banking and Financial Services 400 $230M Zambia Google Google Tag Manager Tag Management 2022 n/a
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